# Squeezable Kibble Sauces Bone Broth-Based Jinx Kibble Sauce Adds Savory Flavor to Meals for Dogs By Laura McQuarrie | Published 2025-03-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jinx-kibble-sauce References: [businesswire](https://www.businesswire.com/news/home/20250318634244/en/Jinx-Debuts-New-Premium-Dog-Food-Offerings---Small-Breed-Kibble-Grass-Fed-Lamb-Kibble-Bone-Broth-Stews-Single-Serve-Homemade-Toppers-and-New-to-market-Kibble-Sauce) & [thinkjinx](http://www.thinkjinx.com/)  Some dogs enjoy meal toppers for their rich flavor, enticing aroma, and added texture, making mealtime a more exciting and satisfying experience, and [Jinx](https://www.trendhunter.com/trends/jinx-cat-food) [Kibble](https://www.trendhunter.com/trends/dr-shiba) Sauce is an innovative new option. This flavor-boosting [meal topper made with bone broth](https://www.trendhunter.com/trends/pooch-mutt-bone-broths) is ready to be squeezed over kibble in Chicken or Beef flavors to add savory goodness to a pet's meal. Alongside Kibble Sauce, Jinx unveiled a suite of main meal offerings: Small Breed Kibble, Grass-Fed Lamb Kibble, wet dog food Bone Broth Stews, and Single-Serve Homemades Meal Toppers. "We love the idea of pet parents layering their dog’s bowl—starting with Jinx kibble as a base, adding our premium wet food or Homemades Meal Toppers, and finishing with Kibble Sauce," said Kyle Banahan, President of Jinx. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 54% | Activity: 58% | Freshness: 37% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What's Driving This Trend - **Gourmet Pet Food Enhancements:** The emergence of gourmet enhancements like bone broth-based sauces elevates traditional pet meals into luxury dining experiences. - **Convenient Pet Food Customization:** Pet owners are embracing customizable meal options, allowing tailored nutrition and flavor profiles for their furry companions. - **Layered Pet Meal Experience:** Layering pet meals with different textures and flavors transforms feeding time into a multi-sensory and engaging activity for pets. ### Who This Affects Most - **Pet Food and Nutrition:** The pet food industry is expanding with innovative offerings such as bone broth-based meal toppers that cater to consumer demand for enhanced pet meal options. - **Animal Health and Wellness:** Innovations in pet food, like Jinx's Kibble Sauce, address growing trends in animal wellness by integrating nutritious and tasty meal solutions. - **Consumer Packaged Goods:** The CPG industry sees potential in diversifying product lines with innovative pet food offerings that mimic human culinary trends. ## Related on Trend Hunter - [Human-Grade Meal Toppers](https://www.trendhunter.com/trends/dog-sauce.md) - [Condiment-Like Meal Toppers](https://www.trendhunter.com/trends/sauce-for-dogs.md) - [Dog-Friendly Kibble Sauces](https://www.trendhunter.com/trends/pedigree-1.md) - [Dog-Friendly Sauces](https://www.trendhunter.com/trends/pedigree-drizzlers-sauce.md) - [Two-Layered Dog Treats](https://www.trendhunter.com/trends/jinx-dog-treats.md) - [Dog-Friendly Squeezable Gravies](https://www.trendhunter.com/trends/goodboy-gravies.md) - [Broth-Infused Cat Foods](https://www.trendhunter.com/trends/jinx-cat-food.md) - [Limited-Edition Mealtime Enrichment Set](https://www.trendhunter.com/trends/limitededition-mealtime-enrichment-set.md) - [Premium Refrigerated Dog Foods](https://www.trendhunter.com/trends/jinx.md)