# Posh Plus-Sized Eyewear These Jins Eyewear Styles are Designed for Full-Figured Women By Michael Hemsworth | Published 2018-07-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jins-eyewear References: [soranews24](https://soranews24.com/2018/07/13/japan-now-has-a-line-of-eyeglasses-and-sunglasses-specifically-designed-for-plus-sized-women/) & [jins](https://www.jins.com/jp/st/lafarfa/) The plus-size fashion market has been notoriously sparse when it came to hip fashions, so brands are beginning to put more attention on full-figured consumers by offering new products as seen with the Jins eyewear. Created by the Tokyo-based brand to offer plus-size consumers frames that will flatter their face, the eyewear comes in a variety of styles to suit different face shapes, fashion preferences and beyond. The hip eyewear collection is packed with a variety of styles that are designed with fuller faces in mind to offer women with a larger body type the ability to find frames that will flatter their face and overall style. The Jins eyewear lineup for plus-size women was developed through extensive feedback sourced from La Farfa fashion models (seen in the accompanying ads) to ensure they are as stylish and comfortable as possible. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 54% | Activity: 18% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Plus-size Fashion:** There is a growing trend in the fashion industry to cater to the plus-size market, offering stylish and flattering options for full-figured consumers. - **Specialized Eyewear:** Eyewear brands are recognizing the need for specialized frames designed specifically for different face shapes and body types, presenting disruptive innovation opportunities. - **Inclusive Design:** There is a trend towards inclusive design, with brands like Jins focusing on creating products that cater to a diverse range of customers, including full-figured women. ### Who This Affects Most - **Fashion:** The fashion industry has the potential to disrupt the market by expanding its offerings to include stylish and flattering clothing for plus-size consumers. - **Eyewear:** The eyewear industry can capitalize on the growing demand for specialized frames designed for different face shapes and body types, providing innovative options for consumers. - **Marketing:** Marketing professionals can tap into the trend of inclusive design and promote brands that prioritize diversity and cater to the needs of all customers, including those with larger body types. ## Related on Trend Hunter - [Inclusive Sizing Eyewear](https://www.trendhunter.com/trends/sol-kyst.md) - [Wider Eyewear Frames](https://www.trendhunter.com/trends/frame-collection1.md) - [Japanese-Designed Eyewear Collections](https://www.trendhunter.com/trends/jins-x-takagi-takuya.md) - [Chic Statement Eyewear](https://www.trendhunter.com/trends/specsavers-eyewear.md) - [Streaming Comfort Eyewear](https://www.trendhunter.com/trends/jins-home.md) - [Anime-Inspired Eyewear Collections](https://www.trendhunter.com/trends/dragonball-collection.md) - [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md) - [Versatile Eyewear Collections](https://www.trendhunter.com/trends/framery.md) - [Jewelry-Like Glasses Frames](https://www.trendhunter.com/trends/gentle-monster-7.md)