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# Candy-Covered Holiday Pretzels
Trader Joe’s Jingle Jangle Pretzel Twists are Sweet and Salty

By Katherine Pendrill | Published 2022-11-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jingle-jangle-pretzel-twists
References: [traderjoes](https://www.traderjoes.com/home/products/pdp/jingle-jangle-pretzel-twists-074625)

![Candy-Covered Holiday Pretzels](https://cdn.trendhunterstatic.com/thumbs/493/jingle-jangle-pretzel-twists.jpeg)

Trader Joe's is helping you satisfy your craving for something sweet this holiday season with its new Jingle Jangle Pretzel Twists.

[Trader Joe’s](https://www.trendhunter.com/trends/astounding-multiflavor-mini-pretzels) Jingle Jangle is a delicious confection and now the brand has deconstructed and reconstructed the treat for a delicious new twist on a holiday classic. The new Trader Joe's Jingle Jangle Pretzel Twists are made by the same supplier who produces the brand's classic Jingle Jangle. The new version starts with [large, salted pretzels](https://www.trendhunter.com/trends/holiday-pretzels), which are then covered with a peanut butter candy coating and studded with a mix of [mini chocolate candies](https://www.trendhunter.com/trends/festive-chaos-of-gummy-candy) and crushed Joe-Joe’s cookies.

Perfect for adding to your holiday cookie platter or dunking into a cup of hot cocoa, the new Trader Joe’s Jingle Jangle Pretzel Twists are sure to become a Christmastime staple.

Image Credit: Trader Joe's

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 83% | Activity: 92% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Holiday Confectionery Innovation:** Opportunity for confectionery companies to create innovative holiday treats with unique combinations and flavors.
- **Salty-sweet Snacking:** Opportunity for snack companies to create snack mixes combining the salty and sweet flavors for a unique snacking experience.
- **Deconstruction and Reconstruction of Classic Treats:** Opportunity for food companies to deconstruct classic treats and reconstruct them in innovative ways to create new and delightful products.

### Industries Being Reshaped

- **Confectionery:** Opportunity for confectionery companies to create unique holiday treats and expand their product lines to cater to the holiday season demand.
- **Snack:** Opportunity for snack companies to create unique snack mixes that cater to the growing demand for salty-sweet snacking experiences.
- **Food Manufacturing:** Opportunity for food manufacturing companies to explore the deconstruction and reconstruction of classic treats and create innovative and exciting food products.

## Related on Trend Hunter

- [Holiday-Themed Snack Mixes](https://www.trendhunter.com/trends/jingly-jangly.md)
- [Magical Snack Mixes](https://www.trendhunter.com/trends/enchanted-jangle.md)
- [Holiday-Themed Pretzel Snacks](https://www.trendhunter.com/trends/festively-shaped-pretzels.md)
- [Multi-Flavor Mini Pretzels](https://www.trendhunter.com/trends/astounding-multiflavor-mini-pretzels.md)
- [Seasonal Canine Snack Mixes](https://www.trendhunter.com/trends/jingle-jangle-for-dogs.md)
- [Mocha Latte-Flavored Pretzels](https://www.trendhunter.com/trends/mocha-latte-pretzels.md)
- [Nut Butter-Filled Pretzel Bites](https://www.trendhunter.com/trends/dark-chocolate-almond-butter-pretzel-nuggets.md)
- [Seasonal Peppermint Crunch Popcorns](https://www.trendhunter.com/trends/peppermint-crunch-popcorn.md)
- [Candy Cane-Coated Marshmallows](https://www.trendhunter.com/trends/dark-chocolate-dipped-candy-cane-marshmallows.md)
