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# Donut-Flavored Iced Coffees
Jimmy’s Iced Coffee Donut is Launching in a Slim Can This Spring

By Michael Hemsworth | Published 2025-05-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jimmys-iced-coffee-donut
References: [talkingretail](https://www.talkingretail.com/products-news/soft-drinks/jimmys-iced-coffee-limited-edition-donut-flavour-30-04-2025/) & [jimmysicedcoffee](https://www.jimmysicedcoffee.com/?srsltid=AfmBOopnje8jpLw-bpXWgDyF-4GlS0ZY-l4O09dkHalAHhzEe7k_ZI0b)

![Donut-Flavored Iced Coffees](https://cdn.trendhunterstatic.com/thumbs/568/jimmys-iced-coffee-donut.jpeg)

Jimmy’s Iced Coffee Donut iced coffee is a limited-edition product making its way to the UK market to offer consumers a way to enjoy the signature taste of the brand's java with notes of baked goods in every sip.

The iced coffee is a limited-edition offering that comes in 250ml slim cans and is targeted towards Gen Z shoppers on the hunt for a delicious, energy-boosting refreshment. The creamy coffee drink is priced at £1.70 per 250ml slim can and is headed to retailers now. The product will help to catch the attention of shoppers with its donut sprinkle-inspired branding.

Managing Director, Breakthrough Brands, Carlsberg Britvic Russell Goldman spoke on the Jimmy’s Iced Coffee Donut iced coffee saying, "We can’t wait for Jimmy’s Donut Iced Coffee to hit shelves. Inspired by the classic coffee-and-donut pairing shoppers know and love, this new product development contains the perfect balance of sweetness, while retaining Jimmys’ signature refreshing taste, packaged in a striking ready-to-drink format that is sure to stand out on shelf."

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 42% | Activity: 48% | Freshness: 39%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Fusion Beverage Flavors:** The blending of traditional coffee flavors with dessert-like notes presents a unique culinary fusion that's captivating consumer attention.
- **Slim Can Packaging:** Compact and portable slim can packaging is gaining traction, especially among younger consumers seeking convenience and portion control.
- **Limited-edition Products:** Limited-edition offerings create a sense of urgency and exclusivity that can drive demand and enhance brand loyalty.

### Sectors Adopting This

- **Ready-to-drink Beverages:** The ready-to-drink beverage market is expanding with innovative flavor combinations that cater to on-the-go lifestyles.
- **Specialty Coffee:** Specialty coffee segments are evolving with creative flavor profiles and seasonal offerings that attract adventurous palates.
- **Snack-inspired Beverages:** Beverages inspired by popular snack flavors are emerging as a novel category appealing to consumers looking for familiar indulgences in a drinkable format.

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