# American Bourbon Coffees The White Coffee Jim Beam Bourbon Flavored Coffees are Non-Alcoholic By Michael Hemsworth | Published 2017-05-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jim-beam-bourbon References: [trndmonitor](https://trndmonitor.com/industry-news-white-coffee-adds-taste-of-jim-beam-bourbon-to-create-new-line-of-coffees/) Coming as a new product line to enjoy the complex flavor of American bourbon, the White Coffee Jim Beam Bourbon Flavored Coffees are a non-alcoholic option to enjoy in the morning. The new line of coffee pods includes five flavors in all including Jim Beam Original, [Bourbon Vanilla](https://www.trendhunter.com/trends/ready-to-drink-bourbon-cocktail), [Cinnamon Stick](https://www.trendhunter.com/trends/galaxy-chocolate-bar), Spiced Honey and [Signature Dark Roast](https://www.trendhunter.com/trends/do-it-right-lager). As mentioned, the various coffees are non-alcoholic yet are an exceptional option for creating Irish coffee by pairing them with a serving of bourbon, American whiskey or another liquor/liqueur of your choosing. The White Coffee Jim Beam Bourbon Flavored Coffees are crafted using 100% Arabica coffee beans and provide a decidedly different flavor profile to enjoy that incorporates the flavor of a favorite libation without the associated alcohol in the mix. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 47% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Bourbon Flavored Products:** Disruptive innovation opportunity: Develop a range of non-alcoholic bourbon-flavored products for consumers who want to enjoy the taste without the alcohol. - **Flavor Infused Coffee:** Disruptive innovation opportunity: Experiment with different flavor infusions to create unique and enticing coffee blends. - **Alcohol-inspired Beverages:** Disruptive innovation opportunity: Create non-alcoholic versions of popular alcoholic drinks to cater to a wider audience. ### Industries Being Reshaped - **Coffee:** Disruptive innovation opportunity: Explore new flavor combinations and innovative brewing techniques in the coffee industry. - **Beverage:** Disruptive innovation opportunity: Expand the market for non-alcoholic beverages by offering unique and flavorful options. - **Food and Beverage:** Disruptive innovation opportunity: Combine the worlds of food and beverage by creating products that incorporate popular flavors from other industries. ## Related on Trend Hunter - [Whiskey-Inspired Coffee Blends](https://www.trendhunter.com/trends/whiskeyinspired-coffee-blend.md) - [Spirit-Based Cold Brews](https://www.trendhunter.com/trends/hard-cold-brews.md) - [Creamy Bourbon Whiskey Liqueurs](https://www.trendhunter.com/trends/jim-beam-bourbon-cream.md) - [Spirit-Infused Nitro Cold Brews](https://www.trendhunter.com/trends/spiritinfused-nitro-cold-brew.md) - [Coffee-Infused Bourbon Expressions](https://www.trendhunter.com/trends/gold-roast-bourbon.md) - [Barrel-Aged Coffee Blends](https://www.trendhunter.com/trends/barrelaged-coffee.md) - [Coffee Cask Whiskeys](https://www.trendhunter.com/trends/ironton-distillery.md) - [Coffee-Inspired Bourbons](https://www.trendhunter.com/trends/oak-eden.md) - [Show-Inspired Coffee Products](https://www.trendhunter.com/trends/bourbon-caramel-iced-coffee-1.md)