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# Colorfully Vacant Photography
Susanne Stemmer's Jil Sander Series Seems Modeled by Mannequins

By Meghan Young | Published 2011-06-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/jil-sander
References: [behance.net](http://www.behance.net/gallery/JIL-SANDER-for-VIENNA-FASHION-NIGHT/1693080) & [susannestemmer](http://www.susannestemmer.com)

The Jil Sander photo series clearly takes advantage of the latest fashion fad of [color-blocking](https://www.trendhunter.com/trends/vowels-1). More often than not, this popular style has been embraced more by womenswear than menswear, but this intriguing series breaks the mold.

Shot by Vienna-based fashion photographer Susanne Stemmer, the Jil Sander photo series lets the colorful attire take over the entire shoot. Not only is the set incredibly [minimalist with only a white backdrop](https://www.trendhunter.com/trends/nike-x-sacai), but the models themselves also take on a mannequinlike persona. Their vacant looks and stiff postures really make the viewers focus on the fashion pieces rather than anything else. The fashion itself is rather basic besides its colorfulness.

The Jil Sander photo series was shot for the Vienna Fashion Night.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 59% | Activity: 64% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Minimalist Fashion Photography:** Opportunity for disruptive innovation - Develop software to generate realistic mannequin-like figures that showcase the clothing line with a minimalistic backdrop.
- **Color-block Fashion:** Opportunity for disruptive innovation - Create a platform to showcase beautiful and artistic color-block designs from different fashion brands.
- **Vacant Stare Model Photography:** Opportunity for disruptive innovation - Develop a technology to create digital mannequins with intelligent facial expressions and realistic poses to showcase fashion pieces in a more human-like manner.

### Sectors Adopting This

- **Fashion:** Opportunity for disruptive innovation - Develop a sustainable fashion line that specializes in color-block designs to target eco-conscious consumers.
- **Photography:** Opportunity for disruptive innovation - Develop an AI-powered camera that can produce stunning minimalist fashion photos by detecting the main element of the picture and blurring the background.
- **Technology:** Opportunity for disruptive innovation - Develop 3D printing technology that can create customizable mannequins with intelligent facial expressions and realistic poses to showcase any type of fashion design.

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