# Groundbreaking Ad Agencies Dave Shephard Explains the Adaptability of Jib Inc By Malika Renee Butss | Published 2014-03-06 | TH Video Source: Trend Hunter, https://www.trendhunter.com/trends/jib-inc References: [youtube](https://www.youtube.com/watch?v=zjcuZQlYV1w) & [jib](http://www.jib.ca/)  Dave Shephard is the devoted founder of [advertising and design agency](https://www.trendhunter.com/trends/boldcraft-by-ash) Jib Inc. Dave understands that times are changing and companies will not expect the same things they did from Jib Inc when it had first started. Unafraid of the challenges and major corporations, Dave takes his company higher up the economical scale with his ability to face change head on. Giving his clients what most ad agencies don't, Dave allows his consumers to be more creative and free while handing them the customer service they deserve. Incorporating the [use of computers](https://www.trendhunter.com/trends/aigenerated-ad) into the companies everyday lifestyle while encouraging [unconventional behavior](https://www.trendhunter.com/trends/purposedriven-brand-storytelling) is what keeps this company ahead of its time and on top of its game. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 4% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [TH Video](https://www.trendhunter.com/thvideo) > [THTV](https://www.trendhunter.com/thtv) ## Key Themes ### Key Themes Behind This Trend - **Ad Agency Adaptability:** Ad agencies must embrace change and adapt to new expectations to stay competitive in a rapidly changing market. - **Consumer-centric Creativity:** Ad agencies need to prioritize consumer creativity and freedom while delivering exceptional customer service. - **Tech Integration in Advertising:** Ad agencies should incorporate technology into their daily operations to remain ahead in the industry. ### Where This Applies - **Advertising:** The advertising industry needs to redefine its strategies and approach to keep up with evolving client demands and market trends. - **Design:** Design agencies must embrace unconventional behavior and innovative methods to stay on top of the fast-paced design industry. - **Technology:** The technology industry can provide ad agencies with the necessary tools and platforms for integrating new technologies into their advertising strategies. ## Related on Trend Hunter - [Origin Story Ads](https://www.trendhunter.com/trends/find-your-own-way.md) - [Social Responsibility-Aligned Corporate Marketing](https://www.trendhunter.com/trends/goodbrand-impact.md) - [Efficiency-Driven Digital Ad Solutions](https://www.trendhunter.com/trends/digital-ad-solution.md) - [Refreshingly Bold Beer Campaigns](https://www.trendhunter.com/trends/all-day-ipa.md) - [AI-Enabled Ad Agencies](https://www.trendhunter.com/trends/aienabled-ad-agency.md) - [Creative Network Rebrands](https://www.trendhunter.com/trends/iris-worldwide.md) - [Automated Agency Experiments](https://www.trendhunter.com/trends/ability-machine.md) - [Unconventional Changemakers Campaigns](https://www.trendhunter.com/trends/daring-moves.md) - [Celeb-Backed Advocacy Agencies](https://www.trendhunter.com/trends/mighty-dream.md)