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# Shadowy Summer Shoots
The Jessica Alba Harper's Bazaar Australia Fashion is Calm

By Annie Ho | Published 2010-12-27 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/jessica-alba-harper-s-bazaar-australia
References: [sassisamblog](http://www.sassisamblog.com/2010/12/24/jessica-alba-harpers-bazaar-australia-editorial-janfeb/) & [harpersbazaar.au](http://www.harpersbazaar.com.au/)

Even though it is still winter, the people down under are already getting ready for summer with the Jessica Alba Harper's Bazaar Australia Fashion. The January/February issue features the [Hollywood](https://www.trendhunter.com/trends/austin-butler) starlet in a serene pool environment.

The editorial spread was shot by photographer Giuliano Bekor and styled by Christina Centenera. The clothing in the Jessica Alba Harper's Bazaar Australia Fashion is all from [Louis Vuitton](https://www.trendhunter.com/trends/modernday-travel). After looking at this spread, don't you just want to jump into a pool and go for a swim?

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 73% | Activity: 65% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Summer Fashion:** Opportunity for innovative designs and materials that provide functionality and style for hot weather.
- **Editorial Photography:** Potential for new techniques and perspectives that capture attention and evoke emotions in fashion spreads.
- **Celebrity Endorsements:** Space for collaborations between brands and celebrities to create buzz and increase brand visibility.

### Who This Affects Most

- **Fashion:** Chance for brands to create summer collections and accessories that cater to the warm weather needs of consumers.
- **Photography:** Opportunity for photographers to experiment with unique concepts and styles, using fashion editorials as a creative platform.
- **Advertising and PR:** Potential for agencies to leverage celebrity partnerships and endorsements in marketing campaigns to attract attention and enhance brand image.

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