# A-list Adventurers 'Jesse James is a Dead Man' Is About Very Extreme Sports By Rachel | Published 2009-05-16 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jesse-james References: [sev.prnewswire](http://sev.prnewswire.com/television/20090513/NY1632013052009-1.html) & [spike](http://www.spike.com/video/jesse-james-is-dead/3131161) Celebrities are no strangers to reality shows, but instead of following regular life, Spike is going to follow motorcycle shop owner Jesse James as he attempts [extreme sports](https://www.trendhunter.com/trends/expedition-impossible) around the country. Jesse James will be the star of “Jesse James is a Dead Man,” which airs May 31st. Capitalizing on his increasing star status, which is a result of a recent “Celebrity Apprentice” stint, Jesse James will be doing what others don’t want to: he’ll be trying out death-defying acts weekly on Spike Network. Certainly there have been many celeb reality shows that shows how crazy stars can be, but Jesse James may prove to be the craziest of them all. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 47% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Extreme Sports Reality Shows:** The rise of celebrity reality shows centered around extreme sports presents opportunities for new and unique content creation. - **Celebrity Endorsements in Extreme Sports:** The involvement of celebrities in extreme sports can create lucrative opportunities for brand partnerships and endorsements. - **Capitalizing on Star Power:** Harnessing the growing fame of celebrities like Jesse James opens up possibilities for innovative business ventures and ventures. ### Industries Being Reshaped - **Entertainment:** The entertainment industry can capitalize on the popularity of extreme sports reality shows by developing new programming and expanding audience reach. - **Sports Apparel and Equipment:** The involvement of celebrities in extreme sports creates opportunities for the sports apparel and equipment industry to market specialized gear and products. - **Adventure Tourism:** The rise of extreme sports reality shows featuring celebrities can drive growth in the adventure tourism industry, as fans seek to experience similar adrenaline-pumping activities. ## Related on Trend Hunter - [Branded Travel Series](https://www.trendhunter.com/trends/travel-south-dakota.md) - [Prankster Film Trading Cards](https://www.trendhunter.com/trends/zerocool.md) - [Celebrity Cooking Series](https://www.trendhunter.com/trends/what-the-truff.md) - [Challenge-Park Adventures](https://www.trendhunter.com/trends/beast-land-theme-park.md) - [Fan-Powered Reality Competitions](https://www.trendhunter.com/trends/pretzel-crust-island.md) - [Reality TV-Themed Seltzers](https://www.trendhunter.com/trends/juicy-shore.md) - [Grass-Fed Tibetan Yak Meat](https://www.trendhunter.com/trends/star-yak-ranch.md) - [Actor-Backed Motorcycles](https://www.trendhunter.com/trends/arch-motorcycles.md) - [Kitchen-Themed Rage Rooms](https://www.trendhunter.com/trends/kitchen-nightmares.md)