# Guidofied Old Spice Spoofs Jersey Shore Vinny MTV Campaign Promotes New Year's Eve Bash By Summer Luu | Published 2010-12-24 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jersey-shore-vinny-mtv References: [thedailywh.at](http://thedailywh.at/post/2420208786/so-this-happened-of-the-day-also-today-in) & [remotecontrol.mtv](http://remotecontrol.mtv.com/2010/12/22/video-vinny-guadagnino-new-years-eve-advice/) For Guido lovers, what better way to end the year and ring in the new one with the New Year's Eve bash promoted in the Jersey Shore Vinny [MTV](https://www.trendhunter.com/trends/juicy-shore) campaign?. This Jersey Shore Guido stars in a spoof of the popular [Old Spice](https://www.trendhunter.com/trends/the-witcher) ad to promote MTV’s upcoming special. Like the original Isaiah Mustafa commercial, but with some Italian-New Yorker love, Vinny shows off his bare "GTL" chest and Vin-Scent lotion against the backdrop of his weekly venue, a "grenades-free" club. The Jersey Shore Vinny MTV campaign will surely get some Guidettes excited for the fist-pumping party. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 16% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Guido Branding:** Opportunity for companies to appeal to the Guido culture in their marketing and branding. - **Parody Advertising:** Use of parody to attract attention to a marketing campaign. - **Jersey Shore Marketing:** Use of Jersey Shore cast members to promote products or events. ### Industries Being Reshaped - **Cosmetics:** Beauty companies can create products marketed toward the Guido culture, incorporating popular themes like 'GTL'. - **Nightlife:** Opportunity to market clubs and bars as 'grenades-free' like Vinny's weekly venue and appeal to the Jersey Shore audience. - **Apparel:** Companies can create clothing lines inspired by Jersey Shore fashion and popular Guido styles. ## Related on Trend Hunter - [Reality TV-Themed Seltzers](https://www.trendhunter.com/trends/juicy-shore.md) - [Streaming Series Deodorants](https://www.trendhunter.com/trends/the-witcher.md) - [Gen Z Holiday Campaigns](https://www.trendhunter.com/trends/wrapped-in-heat.md) - [Laid-Back Barbershop Ad Campaigns](https://www.trendhunter.com/trends/the-shop-lineup.md) - [Deodorant Stick Personable Mascots](https://www.trendhunter.com/trends/swaggy-spice.md) - [No-Nonsense Grooming Campaigns](https://www.trendhunter.com/trends/rock-face-makes-scents-campaign.md) - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md) - [Après-Ski–themed Vodka Launch Parties](https://www.trendhunter.com/trends/holiday-vodka.md)