# Fashion Designed Liquor Jeremy Scott Teams with Tanqueray No.Ten By Rose Nazarali | Published 2009-09-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jeremy-scott-tanqueray-nten References: [highsnobiety](http://www.highsnobiety.com/news/2009/09/23/jeremy-scott-for-tanqueray-n°ten/) & [jalougallery](http://www.jalougallery.com/jalou-news-jeremy-scott-pour-tanqueray-naten-art-1028.html?xtor=RSS-1) Jeremy Scott has recently made quite the name for himself in the fashion world, with his latest being his outlandish [Flintstones-inspired collection](http://www.trendhunter.com/trends/jeremy-scotts-spring-2010). The famed designer has now taken his expertise to liquor and teamed up with Tanqueray for their N°Ten edition. The [collectors bottle](https://www.trendhunter.com/trends/collectible-spirits-bottle), which is going for about 50 euros, has a sleek green bottle design with a fun martini print hidden inside the box. **Implications** - The great thing about these bottles is that they are still worth more than ten cents when the drink is done. The bottles would look great sitting on a shelf for decoration and could even be sold to other fashion-savvy consumers. Either way, these [designer bottles](https://www.trendhunter.com/trends/woodford-reserves-2025-holiday-bottle) are sure to please! ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 17% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Fashion-designed Liquor Packaging:** Using unique and fashionable packaging designs for alcohol bottles to attract a larger market share. - **Designer Collaboration for Product Lines:** Fashion designers collaborating with beverage companies to create limited edition products for unique customer experiences. - **Upcycling of Beverage Bottles:** Repurposing empty alcohol bottles as home decor or art rather than throwing them away. ### Where This Applies - **Alcohol and Beverage:** Collaborating with designers to create limited edition products and unique packaging designs to increase sales and consumer interest. - **Fashion and Design:** Expanding into product design collaborations with the beverage industry to diversify revenue streams. - **Home Decor and Art:** Exploring innovative ways to repurpose and upcycle empty beverage bottles for sustainable and eco-friendly home decor and art. ## Related on Trend Hunter - [Design-Forward Gin Partnerships](https://www.trendhunter.com/trends/tanqueray-n-ten.md) - [Exclusive Cocktail Kits](https://www.trendhunter.com/trends/tanqueray-alessi-cocktail-kit.md) - [Fashion-Branded Vodka Packaging](https://www.trendhunter.com/trends/crystal-head-vodka-x-joshua-kane.md) - [Fashion Designer-Approved Luxury Spirits](https://www.trendhunter.com/trends/olivier-rousteing.md) - [Redesigned Cultural Rum Bottles](https://www.trendhunter.com/trends/havana-club-x-martine-rose.md) - [Fashion Designer Cognac Products](https://www.trendhunter.com/trends/hennessy-and-kim-jones.md) - [Luxury Fashion-Branded Whiskeys](https://www.trendhunter.com/trends/chivas.md) - [Extravagant Whiskey Bottle Designs](https://www.trendhunter.com/trends/whiskey-bottle-design.md) - [Luxury Gin Bottle Collabs](https://www.trendhunter.com/trends/malfy-gin-x-missoni.md)