# Hippie Clown Fashion The Jeremy Scott AW12 Collection is Outrageously Psychedelic By Meghan Young | Published 2012-02-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jeremy-scott-aw12 References: [fashionising](http://www.fashionising.com/runway/b--jeremy-scott-aw-12-19884.html) & [jeremyscott](http://jeremyscott.com) Psychedelically eccentric, the Jeremy Scott AW12 collection seems to have time warped from another era. Inspired by '60s fashion, the collection is rife with peace signs, rainbow-hued ensembles and shimmering fabrics. The twist (since there is always a twist when it comes to this oddball designer), is that these outfits are made fit for circus clowns. Debuted during New York Fashion Week, the Jeremy Scott AW12 collection is as eclectically styled as it is designed. From the multi-colored, frizzed-out wigs to the vibrantly bold makeup and even the South Asian-inspired accessories, the Jeremy Scott AW12 collection hit the runway in a kaleidoscopic array of comic couture. As outrageous as some of the pieces are, the Jeremy Scott AW12 collection will brighten up any wardrobe. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 90% | Activity: 85% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Psychedelic Fashion:** Opportunity for disruptive innovation in designing bold, vibrant and unconventional clothing. - **Retro-inspired Fashion:** Opportunity for disruptive innovation in bringing back iconic styles and incorporating them into modern designs. - **Comic Couture:** Opportunity for disruptive innovation in creating whimsical and playful fashion collections. ### Sectors Adopting This - **Fashion and Apparel:** Opportunity for disruptive innovation in the fashion industry by pushing boundaries and creating unique clothing lines. - **Cosmetics and Beauty:** Opportunity for disruptive innovation in creating bold and vibrant makeup looks to complement avant-garde fashion styles. - **Accessories and Jewelry:** Opportunity for disruptive innovation in designing unconventional and statement-making accessories that enhance unique fashion trends. ## Related on Trend Hunter - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Collaborative Artful Runway Capsules](https://www.trendhunter.com/trends/michael-clark.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Conceptual Memory-Themed Fashion](https://www.trendhunter.com/trends/paranoid-fw25.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md)