# Sweet 60s Photoshoots The Summer-Ready Jenny Reyes Geronimo Spring 2011 Editorial By Renee Ramsarran | Published 2011-02-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jenny-reyes-geronimo-spring-2011 References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/geronimo) & [geronimocollection](http://www.geronimocollection.com/collections.htm) The Jenny Reyes Geronimo Spring 2011 editorial channels the swinging 60s like never before. The retro-inspired fashion features vintage fabrics, babydoll dresses and high-waisted skirts. I especially love the [bathing suits in the collection](https://www.trendhunter.com/trends/tyler-mcgillivary-3), which are reminiscent of [retro beach party days](https://www.trendhunter.com/trends/bathing-belle-swimwear). The prints and patterns are especially sweet, as they feature everything from [polka dots to stripes and plaid](https://www.trendhunter.com/trends/maison-amorys-gingham-edit). Take a look through the gallery to see the entire Jenny Reyes Geronimo Spring 2011 editorial. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 97% | Activity: 98% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Retro-inspired Fashion:** Opportunity for retailers to capitalize on the nostalgia trend by offering vintage-inspired clothing with modern twists. - **Prints and Patterns:** Chance for textile companies to create unique and eye-catching designs for fashion and interior decor. - **Summer-ready Collections:** Disruptive innovation opportunity for fashion brands to develop seasonal lines that cater to warm weather lifestyles and preferences. ### Industries Being Reshaped - **Retail:** Opportunity for retailers to curate retro-inspired clothing collections and create a niche market for vintage fashion enthusiasts. - **Textile:** Chance for textile manufacturers to collaborate with fashion brands and designers to produce fabrics with nostalgic prints and patterns. - **Fashion:** Disruptive innovation opportunity for fashion brands to create seasonal collections that evoke the essence of past eras while incorporating modern elements. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Summery Bikini Drops](https://www.trendhunter.com/trends/frankies-bikinis-spring-2024.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Vintage-Inspired Swimwear Drops](https://www.trendhunter.com/trends/reformations-second-swim-drop.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)