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# Pop Culture Mash-Up Posters
Jennifer Lewis Reworks Classic Movies in Hilariously Ingenious Ways

By Meghan Young | Published 2013-03-29 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/jennifer-lewis
References: [neatorama](http://www.neatorama.com/2013/03/29/Pop-Culture-Mash-up-Posters/) & [flavorwire](http://flavorwire.com/379645/exclusive-illustrated-pop-culture-mashup-posters/view-all)

Jennifer Lewis of Flavorwire has created a series of [pop culture mash-up posters](https://www.trendhunter.com/trends/lego-ideas-eras-tour-poster) that are hilariously ingenious and endlessly entertaining. Since the Internet never seems to tire of such [creative poster concepts](https://www.trendhunter.com/trends/the-wizard-of-oz-capsule), people will get a kick out of Jennifer Lewis' incredible imagination when it comes to movies and their 'what-if' scenarios.

For instance, in one poster Jennifer Lewis envisions 'New Girl' actor Max Greenfield in the title role of 'About Schmidt' in place of Jack Nicholson due in large part to his character's name. In another poster, Jennifer Lewis replaces James Franco's gangster persona in 'Spring Breakers' with a Muppet, thus changing the movie title to 'Spring Beakers.'

A fun series of posters, Jennifer Lewis essentially brings to life concepts that have probably been floating around for some time.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 62% | Activity: 60% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What Makes This Trend Stand Out

- **Pop Culture Mash-up Posters:** Pop culture mash-up posters are becoming increasingly popular and provide an opportunity for creatives to reimagine classic movies and characters.
- **Innovative Movie Poster Concepts:** Innovative movie poster concepts that reimagine classic movies and characters based on 'what-if' scenarios are a disruptive innovation opportunity for designers and marketers.
- **Humorous Movie Poster Designs:** Humorous movie poster designs that play on pop culture references and mash-ups provide a unique and entertaining opportunity for visual artists.

### Sectors Adopting This

- **Advertising and Marketing:** Advertising and marketing companies can capitalize on the trend of pop culture mash-up posters by creating campaigns that use these designs to connect with audiences through humor and reimagination.
- **Entertainment Industry:** The entertainment industry can utilize pop culture mash-up posters as a way to breathe new life into classic movies and characters, expanding their appeal to new audiences.
- **Graphic Design and Illustration:** The trend of pop culture mash-up posters presents an opportunity for graphic designers and illustrators to showcase their creativity by reimagining well-known characters in unexpected ways.

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