# Faux Falling Fashion Ads The Jennifer Lawrence Fake Christian Dior Campaign is Graceful By Meghan Young | Published 2013-02-27 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jennifer-lawrence-fake-christian-dior References: [refinery29](http://www.refinery29.com/2013/02/43655/jennifer-lawrence-oscars-fall-dior-ad) & [i-nsan.tumblr](http://i-nsan.tumblr.com/post/43988868452) Although the actress would wholeheartedly disagree, known for her adorable acts of self-deprecation, the Jennifer Lawrence Fake Christian Dior ad shows just how graceful she really is, both in motion and when put on the spot. The viral image of her falling on the stairs when receiving her first Academy Award has been turned into a stunning ad, which could easily accompany the [real campaign](http://www.trendhunter.com/trends/jennifer-lawrence-miss-dior) that was released just a few days before the accident. Created by Tumblr user i-nsan, the classy black and white Jennifer Lawrence Fake Christian Dior ad could easily be a still from a [fashion film](https://www.trendhunter.com/trends/star-studded). Complete with a simple Christian Dior Paris logo, Refinery 29 hits the nail on the head when noting, "Here is a 22-year-old, who isn't perfect, but she looks ultra elegant even at her most vulnerable." ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 39% | Activity: 88% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Faux Fashion Ads:** The use of faux advertisements provides an opportunity to showcase brand messaging in a new and creative way. - **Viral Marketing:** The viral nature of these faux ads presents a unique opportunity to generate buzz and awareness for brands. - **Reimagined Iconic Moments:** Turning iconic moments into stunning ads presents an opportunity to play on consumer nostalgia and create memorable campaigns. ### Industries Being Reshaped - **Fashion:** The fashion industry can utilize faux fashion ads to showcase their products and create a buzz around their brand. - **Advertising:** Advertising agencies can use viral marketing techniques to generate buzz for their clients through the use of faux ads. - **Media and Entertainment:** Reimagining iconic moments and turning them into stunning ads can create a captivating and nostalgic marketing campaign for the entertainment industry. ## Related on Trend Hunter - [Actress-Backed Handbag Collections](https://www.trendhunter.com/trends/galleria-handbag.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Quilted Jewelry Campaigns](https://www.trendhunter.com/trends/coco-crush.md) - [Couture Beauty Campaigns](https://www.trendhunter.com/trends/dior-2024-campaign.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)