# Popping Jelly Soaps The Hiruan-dama Soap Balls are Packaged inside Mini Balloons By M | Published 2014-09-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-soap References: [en.rocketnews24](http://en.rocketnews24.com/2014/09/22/soft-squidgy-and-irresistible-these-beautiful-jelly-soap-balls-have-to-be-popped-open-to-use/) & [youpouch](http://youpouch.com/2014/09/11/223920-2/) Miyabi Cosmetics sells these unusual [jelly soaps](https://www.trendhunter.com/trends/bubble-gum-cleanser) called Hiruan-dama that come packaged inside tiny little balloons that consumers are instructed to pop before the soap can be used. These Hiruan-dama soaps offer consumers conventional products in an unusual, yet exciting, new form. The colorful Hiruan-dama soaps are packaged inside little balloons that consumers have to burst with a toothpick in order to get at the soap ball hidden inside. The soaps are made from a jelly material that is incredibly luscious and soft to the touch thanks to an ingredient known as hyaluronic acid that has moisture-increasing properties. The soaps come in [eight different colors and scents](https://www.trendhunter.com/trends/color-changing-shower-gel) including a yellow lemongrass, peach orange, pink rose, violet lavender and an auburn tea tree. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 27% | Activity: 47% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Popping Jelly Soaps:** The trend of using jelly soaps packaged inside mini balloons offers a unique and interactive bathing experience. - **Unconventional Packaging:** The trend of packaging products inside balloons provides an exciting and unexpected way to engage customers. - **Moisture-increasing Ingredients:** The trend of incorporating hyaluronic acid into soap products offers enhanced moisturizing benefits for consumers. ### Industries Being Reshaped - **Beauty and Personal Care:** The beauty and personal care industry can explore the potential of creating innovative and interactive bath products using unconventional packaging. - **Novelty Gift:** The novelty gift industry can leverage the trend of popping jelly soaps packaged inside mini balloons to offer unique and memorable gift options. - **Soap Manufacturing:** The soap manufacturing industry can capitalize on the trend of incorporating moisture-increasing ingredients like hyaluronic acid to create premium and value-added products. ## Related on Trend Hunter - [Festive Moldable Soaps](https://www.trendhunter.com/trends/bath-body-works-shapeable-soap.md) - [Canine-Inspired Bath Bombs](https://www.trendhunter.com/trends/lush-shiba-inu.md) - [Offbeat Bath Bombs](https://www.trendhunter.com/trends/da-bomb-extreme.md) - [Liquid Bath Bombs](https://www.trendhunter.com/trends/liquid-bath-bombs.md) - [Sensorial Lotion Melts](https://www.trendhunter.com/trends/jergens-lotion-bursts.md) - [Monstrous Shower Jellies](https://www.trendhunter.com/trends/lush-shower-jellies.md) - [Pet-Friendly Flavored Bubbles](https://www.trendhunter.com/trends/dog-soap-bubble.md) - [Collectible Girl Group Soaps](https://www.trendhunter.com/trends/lush-x-katseye.md) - [Fruity Shower Foams](https://www.trendhunter.com/trends/allkinds-whipped-shower-foam.md)