# Nourishing Lip Jellies TONYMOLY's Jelly Lip Melt is Shaped & Formulated Like a Bouncy Jelly Cake By Laura McQuarrie | Published 2024-05-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-lip-melt References: [tonymoly.us](https://tonymoly.us/products/lip-jelly-melt)  [Jelly-like lip products](https://www.trendhunter.com/trends/jelly-job) are beloved by the beauty community for their sensorial textures and [TONYMOLY's](https://www.trendhunter.com/trends/key-chain-lip-gloss) Jelly Lip Melt delights with a playful form and nourishing ingredients. This instantly reviving lip jelly soothes and heals to quickly diminish discomfort and irritation while adding a glossy finish. While the brand's Passionfruit, Watermelon, Green Grape and Lychee varieties are sheer, the Blackberry version has a berry-colored tint that can be built up to achieve a pop of flattering color. These fruit-inspired lip jellies are packed with skin-caring ingredients like Vitamin E and C, plus antioxidant-rich passionfruit extract, deeply hydrating watermelon extract and green grape extract for anti-aging benefits. Ready to be swiped on anytime throughout the day as needed, these lip jellies double as [overnight lip masks](https://www.trendhunter.com/trends/hit-snooze-lip-mask) when applied generously before bed. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 58% | Activity: 56% | Freshness: 24% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Fruit-inspired Lip Care:** Combining antioxidant-rich extracts from various fruits with nourishing elements creates multifunctional lip products that cater to both immediate and long-term skincare needs. - **Sensory Beauty Products:** Products with unique textures, such as jelly-like formations, enhance the consumer experience by offering a playful and engaging application process. - **Multi-use Lip Treatments:** Lip products that offer both daytime and nighttime benefits meet increasing consumer demand for versatile and efficacious skincare solutions. ### Industries Being Reshaped - **Beauty & Personal Care:** Innovation in texture and formulation within lip care products opens new possibilities for enhancing both the sensory experience and functional benefits. - **Health & Wellness:** Incorporating nutrient-rich fruit extracts into beauty products blurs the line between skincare and overall wellness, addressing both health and aesthetic concerns. - **Natural & Organic Products:** The focus on natural ingredients like passionfruit and watermelon extract aligns with growing consumer preferences for clean and sustainable beauty solutions. ## Related on Trend Hunter - [Sensorial Lip Jellies](https://www.trendhunter.com/trends/hydra-jelly-pocket-lip-jam.md) - [Shimmery Jelly Lip Serums](https://www.trendhunter.com/trends/liplock-jelly-serum.md) - [Nostalgic Lip Oil Glosses](https://www.trendhunter.com/trends/kissing-jelly-lip-oil-gloss.md) - [Caramel-Scented Lip Treatments](https://www.trendhunter.com/trends/maracuja-juicy-melt-mask.md) - [Fruity Flavor-Forward Lip Bal,s](https://www.trendhunter.com/trends/sugar-melt-lip-cream.md) - [Jelly-Inspired Lip Glosses](https://www.trendhunter.com/trends/freshian-glasslike-lip-jelly.md) - [Refreshing Lip Treatments](https://www.trendhunter.com/trends/glass-balm.md) - [Mushroom-Infused Lip Balms](https://www.trendhunter.com/trends/strawberry-lip-balm.md) - [Buildable Jelly-Style Lip Tints](https://www.trendhunter.com/trends/narins-beauty.md)