# Jelly Gladiator Sandals HoKI Shoes By Bianca | Published 2008-06-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-gladiator-sandals-hoki References: [sweetspot](http://sweetspot.ca/content/blogsection/15/19/) If you were getting sick of the gladiator sandal look, brace yourself, because **HoKI** is about the be kicked up a notch. The latest are jelly gladiator sandals, made of the same material the ones you had as a 9-year-old were made of! Sure $40 is a lot cheaper than most of the gladiators on the market -- [Balenciaga's](https://www.trendhunter.com/trends/crystalstudded-clogs) run up to $1,000 -- but *jelly* shoes? These might just be worse than [Crocs](https://www.trendhunter.com/trends/simone-rocha-2)... Also interesting: ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 82% | Activity: 96% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Jelly Gladiator Sandals:** Disruptive innovation opportunity: Creating innovative designs and materials for jelly gladiator sandals to appeal to a wider audience. - **Affordable High-end Footwear:** Disruptive innovation opportunity: Developing affordable high-end footwear options to provide more accessible alternatives to expensive designer brands. - **Nostalgic Fashion:** Disruptive innovation opportunity: Capitalizing on the trend of nostalgic fashion by incorporating nostalgic elements into modern designs. ### Sectors Adopting This - **Fashion Retail:** Disruptive innovation opportunity: Introducing new and unique footwear designs, such as jelly gladiator sandals, to attract customers and differentiate from competitors. - **Footwear Manufacturing:** Disruptive innovation opportunity: Researching and developing new materials and manufacturing techniques to produce affordable high-quality footwear. - **Fashion Accessories:** Disruptive innovation opportunity: Creating fashion accessories that tap into nostalgic fashion trends, such as jelly gladiator sandals, to cater to consumer demand. ## Related on Trend Hunter - [Sleek T-Strap Shoes](https://www.trendhunter.com/trends/tkees-x-jcrew.md) - [Beweled Fashion Forward Clogs](https://www.trendhunter.com/trends/simone-rocha-2.md) - [Platform Statement Shoes](https://www.trendhunter.com/trends/8inch-flipflops.md) - [Pool Slide Heeled Sandals](https://www.trendhunter.com/trends/flipped-flop.md) - [Maximalist Summer Flip-Flops](https://www.trendhunter.com/trends/maximalist-summer-flipflops.md) - [Unique Platform-Style Sandals](https://www.trendhunter.com/trends/platformstyle-sandals.md) - [Gummy Candy-Inspired Clogs](https://www.trendhunter.com/trends/crocs-and-haribo.md) - [Chunky Multi-Color Clogs](https://www.trendhunter.com/trends/bubble-crush-clog.md) - [Treat-Themed Clog Designs](https://www.trendhunter.com/trends/haribo-2.md)