# Butterscotch Jelly Frappuccinos Starbucks Japan's Creation Offers a Spin on the Butterscotch Latte By Laura McQuarrie | Published 2020-03-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-frappuccinos References: [soranews24](https://soranews24.com/2020/03/10/celebrate-spring-with-the-butterscotch-coffee-jelly-frappuccino-from-starbucks-japan/) & [starbucks.co.jp](https://www.starbucks.co.jp/press_release/pr2020-3399.php) The flavors of [Starbucks Japan's](https://www.trendhunter.com/trends/butterscotch-latte) Butterscotch Coffee Jelly Frappuccino are based on the flavors of the beloved Butterscotch Latte, a drink that's exclusively available at the Starbucks Reserve [Roastery Tokyo](https://www.trendhunter.com/trends/starbucks-reserve-roastery-tokyo-1). Fortunately for people across Japan, the new Butterscotch Coffee Jelly Frappuccino can be found across the nation and offers a unique way to appreciate rich and bittersweet flavors, plus a unique texture. As its name suggests, the dessert-like beverage is filled with coffee jelly pieces, as well as steamed milk, fresh espresso with butterscotch sauce. This drink is only available to order in a tall size and can be found on the menu for a limited time in the spring. Those who love the taste of butterscotch will also be pleased to discover that the Butterscotch Latte is also being introduced nationwide. Image Credit: Starbucks Japan ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 19% | Activity: 11% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Butterscotch Coffee Jelly Frappuccinos:** Opportunity for introducing innovative flavors and textures in coffee-based beverages. - **Starbucks Reserve Roastery Tokyo:** Potential for creating exclusive, location-specific drinks to attract customers. - **Limited-time Menu Offerings:** Chance to create excitement and urgency among customers for seasonal flavors and products. ### Sectors Adopting This - **Beverage Industry:** Opportunity for coffee chains and beverage companies to experiment with unique flavor combinations. - **Hospitality Industry:** Potential for hotels, resorts, and cafes to offer specialty coffee beverages as a way to enhance their menu offerings. - **Food and Beverage Retail:** Opportunity for grocery stores and convenience stores to stock limited-time coffee jelly-based products to attract customers. ## Related on Trend Hunter - [Layered Butterscotch Cafe Drinks](https://www.trendhunter.com/trends/caramelly-milk-coffee-frappuccino.md) - [Jelly-Filled Coffee Drinks](https://www.trendhunter.com/trends/chilled-cups.md) - [Blended Sweet Potato Beverages](https://www.trendhunter.com/trends/osatsu-butter-frappuccino.md) - [Seasonal Frappuccino Treats](https://www.trendhunter.com/trends/caramel-melts-popcorn.md) - [Vacation-Themed Cafe Drinks](https://www.trendhunter.com/trends/resort-frappuccino.md) - [Autumnal Pear Cafe Drinks](https://www.trendhunter.com/trends/younashi-nama-caramel-frappuccino.md) - [Cola-Infused Frappuccinos](https://www.trendhunter.com/trends/cola-frappuccino.md) - [Sunset-Inspired Cafe Drinks](https://www.trendhunter.com/trends/sunset-frappuccino.md) - [Toasted White Chocolate Beverages](https://www.trendhunter.com/trends/white-chocolate-beverages.md)