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# Unappealing Jelly Bean Boxes
Jelly Belly's Extreme Beanboozled Gift Box Offers Undesirable Flavors

By Laura McQuarrie | Published 2019-05-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-bean-box
References: [chicagotribune](https://www.chicagotribune.com/dining/ct-food-sweets-snacks-expo-candy-show-viz-20190522-story.html) & [jellybelly](https://www.jellybelly.com/extreme-beanboozled-gift-box-4.25-oz-/p/94885)

For years, people of all ages have been enjoying the Jelly Belly BeanBoozled jelly bean box, which can be enjoyed as part of a game that uses a spinner to determine whether players will get to enjoy a good or a bad flavor. At this year's Sweets & Snacks Expo, Jelly Belly unveiled an Extreme BeanBoozled Gift Box, which it described as "only for the brave and daring."

This jelly bean gift box comes with only unappealing flavors like Barf, Skunk Spray, Spoiled Milk, Dirty Dishwasher, Dead Fish, Canned Dog Food and other gross-out jelly bean varieties. The jelly bean box has the potential to make a great gag gift to truly test one's love of sweets, especially as Jelly Belly promises "No safety nets. No good flavors. No relief."

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 23% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Gross-out Food Products:** Disruptive innovation opportunity: Create new novelty food products with unappealing flavors for adventurous consumers.
- **Extreme Gag Gifts:** Disruptive innovation opportunity: Develop unique and extreme gag gift options, like the Extreme BeanBoozled Gift Box, for those seeking unconventional presents.
- **Novelty Party Games:** Disruptive innovation opportunity: Design innovative game experiences that incorporate daring and unpredictable elements to appeal to partygoers and game enthusiasts.

### Sectors Adopting This

- **Confectionery Industry:** Disruptive innovation opportunity: Introduce unconventional and unique flavor profiles to stand out in the competitive confectionery market.
- **Gift and Novelty Industry:** Disruptive innovation opportunity: Offer a wider range of extreme gag gifts to cater to consumers looking for out-of-the-box and memorable gift options.
- **Entertainment and Events Industry:** Disruptive innovation opportunity: Create engaging and unconventional party game experiences to captivate a diverse audience and enhance event entertainment.

## Related on Trend Hunter

- [Candy Challenge Card Games](https://www.trendhunter.com/trends/beanboozled-taste-the-truth.md)
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- [Magical Jelly Bean Products](https://www.trendhunter.com/trends/jelly-belly-harry-potter.md)
- [Globally Inspired Jelly Beans](https://www.trendhunter.com/trends/desserts-of-the-world.md)
- [Squishing Jellybean-Scented Toys](https://www.trendhunter.com/trends/jelly-belly-squishi-toys.md)
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