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# Ice Cream-Flavored Teas
Teapigs' New Jelly and Ice Cream Tea Celebrates the Brand's Anniversary

By Katherine Pendrill | Published 2016-11-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jelly-and-ice-cream-tea
References: [foodbev](http://www.foodbev.com/news/teapigs-launch-limited-edition-jelly-and-ice-cream-tea/) & [teapigs](https://www.teapigs.co.uk/tea/shop_by_category/herbal/jelly_ice_cream.htm)

To celebrate its 10th year in business, the UK brand Teapigs has debuted a new Jelly and Ice Cream Tea that features a sugary sweet flavor. While many brand's celebrate their anniversary with funfetti flavors or something that tastes like birthday cake, Teapigs is opting for something a little different.

The new Jelly and Ice Cream Tea from Teapigs is a limited-edition flavor made from whole leaf teas and fresh ingredients such as blueberries, liquorice root and vanilla pieces. The brand described the taste of the tea as "fruity, creamy, vanilla" and states that it is the perfect option for those who are "In the mood for a parteeee."

Perfect for enjoying hot or cold, the sweet birthday tea blend offers a guilt-free way to enjoy the indulgent taste of strawberry ice cream.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 39% | Activity: 58% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Ice Cream-flavored Teas:** Opportunity for tea companies to innovate by introducing unconventional flavors inspired by beloved desserts.

### Sectors Adopting This

- **Tea:** Tea industry can create unique and indulgent flavored teas that appeal to a wide range of consumers.

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