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# Collegiate Gelatin Molds
These Jell-O Molds Look Like the Mascots of Various American Universities

By M | Published 2014-08-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jello-molds
References: [brandeating](http://www.brandeating.com/2014/08/news-jell-o-new-university-molds-for-2014-college-football-season.html) & [amazon](http://www.amazon.com/JELL-O-University-Florida-Mold-Ounce/dp/B00DUTRNSA?tag=trenhunt0f-20)

The New University Jell-O molds are ideal for fans excited for the 2014 college football season to start. Each major college mascot is recreated in these super cool Jell-O molds so you can make edible party favors in support of your favorite team.

Fans first saw the New University Jell-O molds available on the market last year in support of the [University of Arkansas](https://www.trendhunter.com/trends/electric-park-canned-cocktails), [University of Florida](https://www.trendhunter.com/trends/bubble-skincare-tailgate-tour), [University of Texas and University of Michigan](https://www.trendhunter.com/trends/razorback-nuggets). This year Jell-O has expanded the choice of university Jell-O kits offered by incorporating 15 different schools. Each kit comes with two ice cube-like trays shaped like the university mascot. The kit also comes with two fruit flavored Jell-O packets in the university's colors. These collegiate Jell-o molds would be great for making alcoholic Jell-O shooters to celebrate game season.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 51% | Activity: 17% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Collegiate-themed Party Supplies:** Opportunity for businesses to create other party supplies and decorations inspired by college mascots and teams.
- **Customized Food Accessories:** Potential for companies to create customized molds and kits for other types of food, allowing consumers to make edible creations inspired by their favorite brands or themes.
- **Sports-inspired Food Products:** Possibility for food companies to collaborate with sports teams or universities to create branded food products that fans can enjoy during game season.

### Who This Affects Most

- **Party Supplies:** Party supply companies can tap into the market for collegiate-themed party supplies, such as decorations and tableware.
- **Food Manufacturing:** Food manufacturers can explore opportunities to create customized food accessories, like molds or packaging, that allow consumers to personalize their meals or snacks.
- **Sports Merchandise:** Sports merchandise companies can expand their product offerings to include sports-inspired food products, bringing together the worlds of sports and food.

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