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# Sour Candy Squares
Jell-O Candy Squares Offer a New Experience of Dessert Mix Flavors

By Laura McQuarrie | Published 2022-06-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jello-candy-squares
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4380-new-products-from-sweets-snacks-expo)

![Sour Candy Squares](https://cdn.trendhunterstatic.com/thumbs/481/jello-candy-squares.jpeg)

Just like the powdered dessert mixes people of all ages love, [Jell-O Candy Squares](https://www.trendhunter.com/trends/jello-jelly-beans) share familiar, fun flavors in the form of bite-sized chewy candies. Unveiled at the 2022 Sweets & Snacks Expo, the packaged Jell-O snacks are being introduced in varieties like Sour Cherry and Sour Blue Berry.

With a [stretchy, chewy texture](https://www.trendhunter.com/trends/trolli-sour-brite-squad) and a [sour crystal coating](https://www.trendhunter.com/trends/face-twisters-sour-candy), these gummy candies satisfy the demand for texture-rich sweet and sour snacks. Packs of these candy squares are ready to be stashed in bags for on-the-go adventures, school lunches, days at camp and much more. With refreshing tastes and a unique format, these reinvented Jell-O snacks promise to capture the hearts of old and new generations alike.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 6% | Activity: 11% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Chewy Candy Snacks:** Opportunity for creating new varieties of chewy candy snacks with unique flavor combinations and textures.
- **Packaged Desserts:** Opportunity for creating unique, packaged desserts with familiar flavors in a fun format that can be taken on-the-go.
- **Sour Flavors:** Opportunity for creating new variations of popular sour flavors in different formats to appeal to a wider audience.

### Where This Applies

- **Candy Industry:** Opportunity for candy companies to expand into unique, on-the-go snacks with familiar flavors in fun formats.
- **Packaged Food Industry:** Opportunity for packaged food companies to create new and innovative dessert snacks that can be taken on-the-go.
- **Snack Industry:** Opportunity for snack companies to explore new textures and formats for popular flavors like sour to appeal to a wider audience.

## Related on Trend Hunter

- [Gelatin Dessert Jelly Beans](https://www.trendhunter.com/trends/jello-jelly-beans.md)
- [Sour Grown-Up Child Jellies](https://www.trendhunter.com/trends/hartleys-jelly-sours.md)
- [Mix-and-Match Candies](https://www.trendhunter.com/trends/juicy-drop-mashups.md)
- [Candy-Covered Gummy Bites](https://www.trendhunter.com/trends/koolaid-gummy-bites.md)
- [Gummy-Style Candy Chews](https://www.trendhunter.com/trends/hichew-gummies.md)
- [Freeze-Dried Sour Candy Strips](https://www.trendhunter.com/trends/sour-strips.md)
- [Next-Gen Gelatin Desserts](https://www.trendhunter.com/trends/gelee.md)
- [Chocolate Pudding Bites](https://www.trendhunter.com/trends/jello-milk-chocolate-pudding-cups.md)
- [Sourness-Hiding Candy Chews](https://www.trendhunter.com/trends/sour-patch-kids-chews.md)
