# Luscious Swimsuit Editorials Jeffrey Chan Photographed McKenna Berkley for C-Heads By Vasiliki Marapas | Published 2014-11-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jeffrey-chan References: [c-heads](http://www.c-heads.com/2014/11/20/mckenna-by-jeffrey-chan-for-c-heads/) & [jeffreychan](http://www.jeffreychan.ca/) Toronto-based photographer Jeffrey Chan escaped the Canada's northern chill, traveling to a secluded Malibu beach to photograph the lovely McKenna Berkley in an exclusive C-Heads editorial. Berkley has the sumptuous hour-glass figure lusted after by men and women alike. Though [one-piece bathing suits](https://www.trendhunter.com/trends/onewith-x-claire-buckley) have the tendency to make the wearer look a little frumpy, this is far from the case when it comes to Berkley. She shows off her luscious curves in a series of [full-piece bathing suits](https://www.trendhunter.com/trends/shaping-swimwear) with a plunging side-line. Ladies, view with catuion! Berkley's side boob is enough to have you green with envy. Linda Michelle Bartunek styled Berkley's hair and makeup, opting for a [sunkissed look](https://www.trendhunter.com/trends/golden-hour-getaway-collection) that showed off her dark blue eyes. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Plunging Side-line Swimsuits:** Swimwear brands can capitalize on this trend by designing and marketing one-piece swimsuits with plunging side-lines to accentuate the curves of wearers. - **Hourglass Figure:** Brands creating swimwear and lingerie can target women with hourglass figures who often have trouble finding flattering swimsuits and lingerie by designing and marketing items specifically for their body type. - **Sunkissed Makeup Look:** Makeup brands can develop and market products that help customers achieve a natural, sunkissed look similar to the one Linda Michelle Bartunek created for McKenna Berkley in the editorial. ### Who This Affects Most - **Swimwear Industry:** Swimwear companies have an opportunity to create innovative styles that flatter women with hourglass figures and highlight plunging side-lines on one-piece suits, like those worn by McKenna Berkley in the editorial shoot. - **Lingerie Industry:** Lingerie brands can capitalize on the hourglass figure trend by developing and marketing pieces that accentuate curves and are designed specifically for this body type. - **Cosmetics Industry:** Cosmetics brands can innovate by creating products that help customers achieve a natural, sun-kissed makeup look similar to the one Linda Michelle Bartunek created for Berkley in the editorial shoot. ## Related on Trend Hunter - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Comfort-Forward Swimsuit Capsules](https://www.trendhunter.com/trends/onewith-x-claire-buckley.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Color-Rich Swimsuit Collections](https://www.trendhunter.com/trends/country-club.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md)