# Vivid Guru Makeup Brushes Jeffree Star and Morphe Have Teamed Up for a Line of Affordable Brushes By Riley von Niessen | Published 2019-02-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jeffree-star-and-morphe References: [ca.morphe](https://ca.morphe.com/collections/sets/products/the-jeffree-star-brush-collection) Jeffree Star and [Morphe](https://www.trendhunter.com/trends/3in1-silk-blush) have joined forces to come up with a [collaborative line of makeup brushes](https://www.trendhunter.com/trends/futura-avant-lab), which have already sold out online. A total of seven brushes comprise the kit, with foundation, powder, contour and highlight brushes included for the face, along with two versatile eye brushes, and a double-sided brow shaper that comes with a spoolie. All of the brushes feature vivid hot pink handles that have diamond-like cuts, making for a cohesive aesthetic that speaks to the famed guru's vibrant personality. The brush kit also comes with a matching bag, making them easy to pack away and travel with. Apart from the makeup brush line, Jeffree Star and Morphe launched a trio of sponges that come in varying sizes. All of the products are available through the Morphe website, where consumers can now sign up to hear once there's more stock. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 29% | Activity: 49% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Affordable Makeup Brushes:** The collaboration between Jeffree Star and Morphe has created a trend of creating affordable makeup brushes that are vibrant and of high quality. - **Diamond-like Cuts on Brush Handles:** With the release of Vivid Guru Makeup Brushes, a trend has emerged for makeup brushes that feature diamond-like cuts on their handles. - **Travel-friendly Makeup Brush Kits:** Vivid Guru Makeup Brushes come with a matching bag, leading to a trend of creating travel-friendly makeup brush kits. ### Where This Applies - **Beauty:** The affordable and high-quality makeup brushes created by Jeffree Star and Morphe have disrupted the Beauty industry and opened up opportunities to innovate by creating cheap yet chic makeup tools. - **Fashion:** With diamond-like cuts on the handles of Vivid Guru Makeup Brushes, the Fashion industry can leverage this trend by creating other accessories, such as phone cases or bags, with a similar look and feel. - **Travel:** The trend of creating travel-friendly makeup brush kits opens up opportunities for the Travel industry by catering to the on-the-go makeup enthusiast and creating convenient and practical travel kits. ## Related on Trend Hunter - [Broom-Shaped Beauty Brushes](https://www.trendhunter.com/trends/custom-complexion-brush.md) - [Precision Beauty Tools](https://www.trendhunter.com/trends/professionalgrade-makeup-brushes.md) - [Calligraphic Beauty Brushes](https://www.trendhunter.com/trends/victoria-beckham-beauty-brushes.md) - [Dynamic Eyeshadow Brushes](https://www.trendhunter.com/trends/texen-beauty-partners.md) - [Celeb-Approved Cosmetic Bundles](https://www.trendhunter.com/trends/kevyn-aucoin-beauty.md) - [Collaborative Vibrant Makeup Collections](https://www.trendhunter.com/trends/emilio-pucci.md) - [Co-Branded Brow Kits](https://www.trendhunter.com/trends/tweezerman-partnered-with-jones-road.md) - [3D-Printed Makeup Brushes](https://www.trendhunter.com/trends/futura-avant-lab.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md)