# Clashing Print Platforms The Jeffery Campbell Summer 2012 Collection is Dizzyingly High By Meghan Young | Published 2012-05-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jeffery-campbell-summer-2012 References: [lifelounge.au](http://www.lifelounge.com.au/fashion/news/jeffery-campbell-summer-2012.aspx) & [jeffreycampbellshoes](http://www.jeffreycampbellshoes.com/) The Jeffery Campbell Summer 2012 collection is chock-full of vibrant hues, clashing prints, bondage straps and, of course, dizzying heights. While the coveting of these shoes will require a sense of adventure in light of the last detail, these [platforms](https://www.trendhunter.com/trends/ugg-goldenrise) are made for experimental style mavens looking for a bohemian edge for the summer season. Titled Hot Child in the City, the Jeffery Campbell Summer 2012 lookbook was shot by Helen Pearson, a music and style photographer based in New York City. One part high fashion and one part trashy, the catalog is filled with free-spirited women who have an undying love for retro-inspired, [colorful ensembles](https://www.trendhunter.com/trends/crocs-and-marimekko) (which were pulled from local Salvos). The equally rich backdrops and seemingly conflicting prints really draws attention to the shoes being showcased. ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 84% | Activity: 84% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Vibrant Hues:** Disruptive innovation opportunities lie in the development of new, bold color palettes for fashion collections. - **Clashing Prints:** There is potential for disruptive innovation in the creation of unique patterns that intentionally clash, providing bold and unconventional fashion options. - **Dizzying Heights:** Opportunities for disruptive innovation exist in the design and manufacturing of high-heeled shoes that push the boundaries of height and comfort. ### Where This Applies - **Fashion:** Disruptive innovation can be explored in the fashion industry, particularly in the area of bold color combinations and unconventional pattern designs. - **Photography:** In the field of photography, there is a chance for disruptive innovation by experimenting with unconventional backdrops and capturing eye-catching images of unique fashion ensembles. - **Footwear:** The footwear industry can explore disruptive innovation by creating daring and innovative high-heeled shoe designs that prioritize both style and comfort. ## Related on Trend Hunter - [Platform Statement Shoes](https://www.trendhunter.com/trends/8inch-flipflops.md) - [Festival-Ready Footwear Series](https://www.trendhunter.com/trends/aldo.md) - [Bohemian Accessory Collections](https://www.trendhunter.com/trends/call-it-spring-raffia-and-cork.md) - [Randomness-Inspired Designer Footwear Lines](https://www.trendhunter.com/trends/beauty-in-chaos.md) - [Textured Floral Design Footwear](https://www.trendhunter.com/trends/oasis-society.md) - [Beweled Fashion Forward Clogs](https://www.trendhunter.com/trends/simone-rocha-2.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Dynamic Ultra-High Sneakers](https://www.trendhunter.com/trends/platform-sneaker-1.md) - [Boldly Patterned Colorful Sneakers](https://www.trendhunter.com/trends/salomon-sr811-platform.md)