# Political Estate Billboards Jeff Cook Real Estate Offers to Help Americans Move to Canada By Riley von Niessen | Published 2016-07-27 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jeff-cook-real-estate References: [mashable](http://mashable.com/2016/07/26/billboard-presidential-election/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds) & [reddit](https://www.reddit.com/r/canada/comments/4ulp3i/actual_billboard_in_south_carolina/) Jeff Cook Real Estate in Charleston, South Carolina, is taking advantage of many American's discontent with the 2016 presidential candidates with a humorous billboard that offers to help them move to Canada. The billboard includes an image of Donald Trump and Hillary Clinton in front of the Canadian flag along with the words "Moving to Canada? We Can Sell Your Home." Originally posted on [Reddit](https://www.trendhunter.com/trends/reddit-introduced), Jeff Cook Real Estate's promotional technique has generated a lot of traction among users, who have shown mixed responses that range from offended and indignant to others discussing the logistics behind actually packing up and heading to America's northern neighbor. As others on the forum point out, the [political billboard](https://www.trendhunter.com/trends/beige-billboards) is one of many of Jeff Cook Real Estate's unconventional promotional efforts. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 75% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### What's Driving This Trend - **Political Estate Billboards:** Disruptive innovation opportunity: Creating humorous and unconventional billboards that tap into current political discontent to attract attention and generate buzz for real estate services. ### Who This Affects Most - **Real Estate:** Disruptive innovation opportunity: Using unconventional and attention-grabbing marketing techniques, such as political billboards, to stand out in a competitive real estate market. ## Related on Trend Hunter - [Canadian-Focused Campaigns](https://www.trendhunter.com/trends/look-for-the-leaf.md) - [New Yorker-Approved Campaigns](https://www.trendhunter.com/trends/new-yorks-streeteasy.md) - [Flirty Food Billboards](https://www.trendhunter.com/trends/mccain-fries-and-heinz-ketchup.md) - [Canadian Tourism Campaigns](https://www.trendhunter.com/trends/caleb-simpson.md) - [Political Campaign Game Maps](https://www.trendhunter.com/trends/freedom-town.md) - [Unique Real Facial Hair Billboards](https://www.trendhunter.com/trends/dollar-shave-club1.md) - [Housing Affordability-Focused Campaigns](https://www.trendhunter.com/trends/housing-canada-coalition.md) - [Miniature Billboard Ads](https://www.trendhunter.com/trends/mini-media.md) - [Innovative Home Buying Platforms](https://www.trendhunter.com/trends/canadian-real-estate.md)