# Nautical Fragrance Branding These Jean Paul Gaultier Holiday Offerings are Fashionably Festive By Jana Pijak | Published 2013-12-12 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/jean-paul-gaultier-holiday References: [beautyscene.net](http://www.beautyscene.net/fragrances-for-men/jean-paul-gaultier-holiday-offerings/) & [beautyscene.net](http://www.beautyscene.net/brands/jean-paul-gaultier-brands/) Leave a lasting impression this holiday season with these fashionably festive Jean Paul Gaultier [Holiday gift sets](https://www.trendhunter.com/trends/holiday-beauty-kits). The [limited edition packages](https://www.trendhunter.com/trends/acqua-di-parma-christmas-collection) celebrate the label's most popular trio of fragrances; Classique Eau de Toilette, Le Male and Le Beau Male. Equipped with a [Fragrance, Body Lotion and Shower Gel](https://www.trendhunter.com/trends/fragrance-trio), each of the sets are not only luxe but feature a revamped version of the French designer's signature striped branding. The Jean Paul Gaultier Holiday offerings embrace nautical imagery that fits with the original fragrance branding for the three scents. The sets are inspired by a sailor-themed aesthetic and incorporate clean and sleek stripes with a graphic, arboreal motif. The graphic also features a nautical star that is cleverly incorporated as the perfect Christmas tree topper. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 11% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Limited Edition Gift Sets:** Opportunity for brands to create exclusive, festive packaging for their popular products. - **Revamped Branding:** Potential to refresh and modernize brand visuals while maintaining brand identity. - **Nautical-inspired Aesthetics:** Space for integrating maritime themes into product designs and marketing campaigns. ### Where This Applies - **Fragrance:** Fragrance companies can create unique holiday scent sets with special packaging. - **Fashion:** Fashion brands can explore holiday collaborations with perfume houses for limited edition products. - **Beauty:** Beauty companies can utilize themed packaging to enhance their holiday offerings. ## Related on Trend Hunter - [Pride Month Perfume Packaging](https://www.trendhunter.com/trends/jean-paul-gaultier-perfume.md) - [Holiday-Ready Immersive Fragrances](https://www.trendhunter.com/trends/maison-francis.md) - [Floral Garden-Like Fragrances](https://www.trendhunter.com/trends/jean-paul-gaultier-1.md) - [Elegant Holiday Fragrance Gifts](https://www.trendhunter.com/trends/fragrance-gifting-collection.md) - [Fragrance Shopping Events](https://www.trendhunter.com/trends/fragrance-for-all-event.md) - [Holiday Fragrance Gift Sets](https://www.trendhunter.com/trends/ellis-brooklyn.md) - [Perfume Bottle Ornaments](https://www.trendhunter.com/trends/perfume-bottle-ornaments.md) - [Decadent-Smelling Fragrance Ranges](https://www.trendhunter.com/trends/scent-lab-has-introduced.md) - [Luxurious Men's Grooming Gift Sets](https://www.trendhunter.com/trends/luxurious-mens-grooming-gift-sets.md)