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# Artist-Collab Summer Skate Apparel
Palace Skateboards Taps Jean Charles de Castelbajac for SS20

By Amy Duong | Published 2020-06-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jean-charles
References: [hypebeast](https://hypebeast.com/2020/6/jean-charles-de-castelbajac-palace-ss20-capsule-release-info) & [shop.palaceskateboards](https://shop.palaceskateboards.com/)

Jean Charles de Castelbajac is an artist and designer of Moroccan and French descent and he works in collaboration with [Palace](https://www.trendhunter.com/trends/palace-spring-2024) once again to help design the Spring/Summer 2020 collection. The duo start from the artistic visuals and poetic language of Jean Charles de Castelbajac's work.

He states, "for the second chapter of [Palace and JCC](https://www.trendhunter.com/trends/palace-x-fred-perry), I have joined the energies of these elements (signs and symbols) to design a strong, pop and powerful capsule for the urban life.” The capsule features plenty of playful elements and cheerful energy that is translated through the implementation of [Pop Art elements](https://www.trendhunter.com/trends/joy-artist-capsule). The standout design in the collection are the Tri-Ferg hoodies detailed with the coloful illustrations done by the artist.

Image Credit: Palace Skateboards

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 1% | Activity: 1% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Why This Trend Is Growing

- **Artist-collab Fashion Collections:** Collaborating with artists or designers can bring a fresh and unique perspective to fashion collections, attracting a new audience and increasing brand awareness.
- **Pop Art-inspired Designs:** Incorporating elements of Pop Art into fashion design can create visually stunning and lively collections that stand out in the market.
- **Capsule Collections:** Creating limited edition capsule collections with artists or designers can create a sense of exclusivity and urgency among consumers, boosting sales.

### Industries Being Reshaped

- **Fashion:** Fashion brands can collaborate with artists or designers to create exclusive and unique collections that set them apart from the competition.
- **Streetwear:** Streetwear brands can benefit from incorporating bold and playful elements, such as Pop Art, into their designs to appeal to a younger and trend-savvy audience.
- **Art:** Artists can leverage collaborations with fashion brands to increase their exposure and reach a wider audience, creating a new revenue stream.

## Related on Trend Hunter

- [Expansive Spring-Ready Skatewear](https://www.trendhunter.com/trends/palace-spring-2024.md)
- [Collaborative Fashion-Centric Capsules](https://www.trendhunter.com/trends/vivienne-westwood-and-palace.md)
- [Sporty Collaborative Streetwear Capsules](https://www.trendhunter.com/trends/palace-and-stella-artois.md)
- [Japanese Bike Culture-Themed Fashion](https://www.trendhunter.com/trends/neighborhood-x-palace.md)
- [Winter-Ready Collaborative Streetwear](https://www.trendhunter.com/trends/palace-and-barbour.md)
- [Extensive Collaborative Kids Apparel](https://www.trendhunter.com/trends/palace-gap.md)
- [Winter Collaboration Streetwear](https://www.trendhunter.com/trends/the-north-face-purple-label-japan.md)
- [Highly Limited Garment Collabs](https://www.trendhunter.com/trends/junya-watanabe-man-x-reigning-champ.md)
- [Race Track-Ready Collaborative Capsules](https://www.trendhunter.com/trends/alpine-f1.md)
