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# Artful Rooftop Lookbooks
The Jean Charles De Castelbajac Resort 2015 Catalog is Fashion-Forward

By Jana Pijak | Published 2014-06-04 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/jean-charles-de-castelbajac-resort
References: [fashionising](http://www.fashionising.com/lookbook/b--jean-charles-de-castelbajac-resort-15-look-book-76118.html) & [fashionising](http://www.fashionising.com)

The Jean Charles De Castelbajac Resort 2015 collection is featured in an elegant lookbook that is lensed amidst an industrial and urban rooftop setting. The catalog features a fresh-faced model who sports the designer's artful and sophisticated womenswear staples.

[Graphic black-and-white prints](https://www.trendhunter.com/trends/jiyongkim-fw25), netted cut-outs and painting-adorned sweaters are just some of the show-stopping looks that are featured in this rooftop image series.

Mixing a monochromatic palette with pops of vivid blue hues, the
Jean Charles De Castelbajac Resort 2015 collection embodies a true vision of modern elegance. The designer's classically chic cuts are accented with [sculptural garment constructions](https://www.trendhunter.com/trends/khaotique-noir) and details that are signature to his bold aesthetic.

The result is a youthfully modern collection that exudes undertones of past era elegance.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 67% | Activity: 59% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What's Driving This Trend

- **Artful Rooftop Lookbooks:** The trend of using industrial and urban rooftop settings as backdrops for fashion lookbooks presents an opportunity for photographers and designers to create visually striking and unique imagery.
- **Fashion-forward Catalogs:** The trend of creating fashion catalogs that showcase clothing collections in a fashion-forward and artistic way provides an opportunity for brands to differentiate themselves and appeal to a more creative and avant-garde audience.
- **Mixing Monochromatic and Vivid Colors:** The trend of combining a monochromatic color palette with pops of vibrant colors in fashion collections offers an opportunity for designers to create visually dynamic and eye-catching pieces.

### Who This Affects Most

- **Fashion:** The fashion industry can benefit from the trend of using artful rooftop settings for lookbooks as it allows brands to create unique and visually stunning visual content.
- **Photography:** The photography industry can capitalize on the trend of creating fashion catalogs that are fashion-forward and artistic, as it offers opportunities for photographers to showcase their creativity and skills.
- **Graphic Design:** The trend of mixing monochromatic and vivid colors in fashion collections presents an opportunity for graphic designers to create visually impactful and compelling visual assets for brands and fashion campaigns.

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