# Plant-Based Candy Bites Jealous Sweets Foams Come in Two Flavor Varieties By Michael Hemsworth | Published 2021-05-21 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/jealous-sweets-foams References: [conveniencestore](https://www.conveniencestore.co.uk/products/jealous-sweets-launches-plant-based-foams-range/656269.article) & [thejealouslife](https://www.thejealouslife.com) The Jealous Sweets Foams are one of the latest offerings from the brand to provide consumers with a treat that will satisfy their craving for sweets. The candies come in two varieties including Juicy Foams and Berry Foams, which are both made with [plant-based ingredients](https://www.trendhunter.com/trends/starburst-goodies) and also maintain a [gluten-free recipe](https://www.trendhunter.com/trends/katjes-cosmic-visions). The candies will come in two size formats including 80-gram and 125-gram bags priced at £1 and £2, respectively. Co-Founder and Chief Candy Magician Imran Merza spoke on the new Jealous Sweets Foams saying, "Our mission is to make life sweeter for our customers, retailers, animals and the planet. I am delighted that the new [Foams range](https://www.trendhunter.com/trends/swizzels-squashies-summer-candies) delivers a consistent, high-quality, sophisticated taste profile while maintaining zero toxins, no animal derivatives, and using ethically sourced premium ingredients. We’re dedicated to creating products that are plant based, gluten free, real fruit juices, no palm oil, no synthetic flavours, no artificial colours.” Image Credit: Jealous Sweets ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 52% | Activity: 83% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Candy:** There is an opportunity for the candy industry to introduce more plant-based options to meet the increasing demand for healthier and sustainable snacks. - **Gluten-free Products:** The trend towards gluten-free products provides opportunities for entrepreneurs to enter the market and for established companies to expand their portfolio. - **Ethical Sourcing:** More consumers are paying attention to the sourcing and production methods of their food, creating opportunities for businesses to promote ethical and sustainable practices. ### Sectors Adopting This - **Confectionery:** Confectionery makers can innovate the candy market by offering plant-based and gluten-free options that appeal to health-conscious consumers. - **Food and Beverage:** The food and beverage industry can capitalize on the trend towards ethical sourcing by promoting sustainable business practices and communicating this to consumers. - **Retail:** Retailers can expand their product offerings to cater to the growing demand for plant-based and gluten-free options, particularly in the confectionery and snack markets. ## Related on Trend Hunter - [Plant-Based Springtime Gummy Candies](https://www.trendhunter.com/trends/katjes-wild-free.md) - [Foamy Gummies](https://www.trendhunter.com/trends/foamy-gummies.md) - [Plant-Based Chewy Candies](https://www.trendhunter.com/trends/plant-based-candy.md) - [Plant-Based Low-Sugar Candies](https://www.trendhunter.com/trends/wild-thingz.md) - [Gut-Friendly Candy Products](https://www.trendhunter.com/trends/savvy-sweets.md) - [Fizzy Vegan-Friendly Candies](https://www.trendhunter.com/trends/bebeto-candies.md) - [Carbon-Neutral Plant-Based Gummies](https://www.trendhunter.com/trends/plantbased-gummies.md) - [Plant-Based Jelly Snacks](https://www.trendhunter.com/trends/plantbased-jelly-snacks.md) - [Vegan Stevia-Sweetened Candies](https://www.trendhunter.com/trends/foxs-glacier.md)