# Colourfully Accented Retro Runners The Saucony Jazz 4000 OG Come in a Pink and Purple Colorway By Kalin Ned | Published 2020-03-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jazz-4000-og References: [hypebeast](https://hypebeast.com/2020/3/saucony-jazz-4000-white-pink-purple-release-date-info) & [43einhalb](https://www.43einhalb.com/en/saucony-jazz-4000-og-white-pink-402659#description) Saucony debuts a new design for its highly popular Jazz range--the Jazz 4000 OG. The model delivers with a [retro sporty aesthetic](https://www.trendhunter.com/trends/ers-4000) that is sure to capture the attention of many consumers who are wishing to inject their everyday style with some [nostalgic connotations](https://www.trendhunter.com/trends/talon-og). The tongue tag is also worth noting as it "presents a striped running man graphic." The heel tag, on the other hand, presents "an intentionally jumbled Jazz text." In addition to the white upper that is accented with [pink and purple hues](https://www.trendhunter.com/trends/the-adidas-samba-og) throughout, the Jazz 4000 OG also does not sacrifice performance. The construction of the shoe boasts mesh and suede, the former material delivering much-needed feature of breathability. The 90s-influenced Jazz 4000 OG runners are made available to consumers at approximately $115 USD. Image Credit: 43einhalb ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 83% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Retro Sporty Aesthetic:** Opportunity for athleisure brands to capitalize on consumers' desire for nostalgia in everyday style by infusing retro design into new product lines. - **Breathable Materials:** Opportunity for shoe manufacturers to invest in breathable materials like mesh and enhance performance while keeping comfort. - **Color Accents:** Opportunity for fashion brands to incorporate color accents - like pink and purple in the Jazz 4000 OG - into everyday wear. ### Sectors Adopting This - **Footwear Manufacturing:** Manufacturers can offer retro designs with modern technical features like mesh construction and color accents, offering consumers desirable nostalgia with reliable performance. - **Athleisure Fashion:** Opportunity for athleisure brands to create clothes that offer not only style but performance features like breathability by incorporating materials used in products like the Jazz 4000 OG. - **Sportswear Retail:** Retailers can cater to consumers looking for retro-inspired aesthetics and performance by stocking shoes like the Jazz 4000 OG and other products featuring similar designs and technical features. ## Related on Trend Hunter - [Soft Suede Lifestyle Sneakers](https://www.trendhunter.com/trends/shadow-6000-ivy-prep.md) - [Reinvented Retro Running Shoes](https://www.trendhunter.com/trends/new-balance-1000-3.md) - [Retro Vibrant Detailed Sneakers](https://www.trendhunter.com/trends/new-balance-1000-2.md) - [Iridescent Trail Running Sneakers](https://www.trendhunter.com/trends/the-xt4-og.md) - [Retro-Modern Suede Joggers](https://www.trendhunter.com/trends/skechers-street-og-85.md) - [Brightly Accented Retro Sneakers](https://www.trendhunter.com/trends/ers-4000.md) - [Vibrant Runner Revivals](https://www.trendhunter.com/trends/fogbethecloud.md) - [Vibrant Colorway Sneakers](https://www.trendhunter.com/trends/1906r-green-astral-purple.md) - [Neon-Hued Trail Sneakers](https://www.trendhunter.com/trends/hoka-speedgoat-2.md)