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# Colorfully Interpreted Novel Posters (UPDATE)
Jaz Parkinson Has Used Color References to Make Art

By Sarah St.Jules | Published 2013-09-12 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/jaz-parkinson
References: [psfk](http://www.psfk.com/2013/09/novel-color-mentions.html) & [etsy](http://www.etsy.com/uk/listing/152437433/the-road-cormac-mccarthy-a2-gorgeous?ref=related-7)

Jaz Parkinson has managed to interpret books in a way that no one else has. She uses color in order to tell the story, all the while eliminating words.

While she is reading a book, whenever a [color is referenced](https://www.trendhunter.com/trends/luminair-cocktail-bar), she writes down the color in the order it appeared. The color could either be a direct reference to a shade, or a description of what an object looks like.

When she is done the book, she then transfers these colors onto the page. It's strange that she is actually able to evoke the feeling of the book though these lines, but you can instantly tell if it's a humorous or dramatic book.

Jaz Parkinson has called this series Color Signatures, and that describes the set perfectly. These prints are available in a [poster form](https://www.trendhunter.com/trends/inkposter-duna), which will allow you to represent your [favorite literary classics](https://www.trendhunter.com/trends/jane-austen-festival) in a completely untraditional way.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 13% | Activity: 2% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Color Interpretation:** Opportunity for artists to use color to interpret and convey stories in unique and engaging ways.
- **Visual Storytelling:** Potential for visual artists to communicate narratives through imagery without the use of words.
- **Non-traditional Representation:** Emerging market for unconventional art forms that challenge traditional modes of representation.

### Industries Being Reshaped

- **Art:** Disruptive innovation opportunity for artists to explore new methods of storytelling through color.
- **Publishing:** Opportunity for the publishing industry to collaborate with visual artists to create unique and visually striking book covers.
- **Home Decor:** Potential for the home decor industry to offer consumers alternative options for decorating their homes with visually captivating art prints.

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