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# Subtly Striped Timepieces
Issey Miyake Unveils Special Edition of Jasper Morrison's 'Please' Watch

By Niko Pajkovic | Published 2022-04-06 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/jasper-morrisons-please-watch
References: [acquiremag](https://www.acquiremag.com/style/issey-miyake-jasper-morrison-please-special-edition) & [isseymiyake-watch](https://www.isseymiyake-watch.com/watches/please.html)

Japanese fashion designer Issey Miyake has reintroduced Jasper Morrison's 'Please' watch with a new special edition design that will be sold exclusively in the brand's Japan store location.

The reimagined model features a 40mm [pink gold-plated case](https://www.trendhunter.com/trends/crw001g9jr) with matching hands and an [all-black stainless steel finish](https://www.trendhunter.com/trends/classic-fusion-all-black-camo). However, the piece's most notable element is its [striped grey and black pattern](https://www.trendhunter.com/trends/gmds5610ma7er) which flows seamlessly out from the watch face into its linking bracelet. As a result, the watch delivers an incredibly sleek and wholly unique style that is at one time eye-catching yet understated.

In terms of power, the Please watch comes equipped with a VJ20 quartz movement, which boasts a three-year battery life. For those interested, the luxurious new timepiece will be available to order starting April 8.

Image Credit: Issey Miyake

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 31% | Activity: 20% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What's Driving This Trend

- **Luxury Watch Designs:** Creating unique and visually appealing watch designs using innovative materials and patterns.
- **Long-lasting Quartz Movements:** Developing advancements in watch movements to increase battery life and overall durability.
- **Limited Edition Releases:** Building exclusivity and brand loyalty through the release of limited edition and region-specific products.

### Who This Affects Most

- **Fashion:** Innovating new luxury watch designs using unconventional materials to widen customer demographics.
- **Horology:** Developing longer-lasting and more powerful quartz movements to increase watch functionality and appeal.
- **Marketing:** Utilizing limited edition release strategies to increase brand loyalty and create buzz among targeted customer bases.

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