# Singing Perfume Police Jason Verlaine Sings About Scents in "The Perfume Bomb" By Tisah Tucknott | Published 2009-06-18 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jason-verlaine-cindy-the-perfume-bomb References: [funnyordie](http://www.funnyordie.com/videos/fc73f8ad67/the-perfume-bomb) & [jasonverlaine](http://www.jasonverlaine.com/) Jason Verlaine has voiced his opinion on women who wear too much perfume in this hilarious music video for his song “The Perfume Bomb.” He sings about Cindy, a local coffee lady who smells like a [birthday cake](https://www.trendhunter.com/trends/liis-fragrances). Apparently Cindy fell in love with her [perfume bottle](https://www.trendhunter.com/trends/perfume-bottle-ornaments), and inspired Jason Verlaine to dedicate this song to her. **Implications** - Any person who has ever had to deal with a friend or acquaintance who was a little too liberal with their [perfume/cologne](https://www.trendhunter.com/trends/notewrks) will definitely find this humorous viral appealing. Where it really will hit home, however, is with companies eager to make a cultural connection with their customers. By showing them that they understand the things that bother them, a company could create a commercial similar to this satirical piece in order to really hit home with their target market. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 15% | Activity: 75% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Why This Trend Is Growing - **Scent Sensitivity:** Opportunity for businesses to develop fragrance-free products and marketing campaigns that cater to consumers who are sensitive to strong scents. - **Humorous Viral Marketing:** Opportunity for companies to create light-hearted and relatable content that resonates with their target audience and enhances brand engagement. - **Customer-centric Advertising:** Opportunity for brands to connect with consumers by addressing their concerns and annoyances, showcasing empathy and understanding in their advertising. ### Industries Being Reshaped - **Fragrance Industry:** Disruptive innovation opportunity lies in developing innovative fragrance technologies that offer customizable scent intensity for individual preferences. - **Marketing and Advertising:** Disruptive innovation opportunity for agencies to create humorous and relatable marketing campaigns that resonate with consumers and drive brand loyalty. - **Personal Care Products:** Opportunity to create fragrance-free personal care products and promote them as an alternative for consumers with scent sensitivities. ## Related on Trend Hunter - [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md) - [Playful Industrial Luxury Perfumes](https://www.trendhunter.com/trends/eau-de-industrie.md) - [Expressive Individualistic Fragrances](https://www.trendhunter.com/trends/perfect-nonsense.md) - [Collaboration Songwriter Fragrances](https://www.trendhunter.com/trends/bumama-springsteen.md) - [Pizza-Inspired Fragrances](https://www.trendhunter.com/trends/slice-society.md) - [Spray Can Fragrances](https://www.trendhunter.com/trends/step-aboard.md) - [Bakery-Scented Perfumes](https://www.trendhunter.com/trends/the-eau-de-croissant.md) - [Mood-Enhancing Oil Perfume Sprays](https://www.trendhunter.com/trends/oil-perfume-spray.md) - [Edgy High-Impact Fragrances](https://www.trendhunter.com/trends/crazypills.md)