# Masked Celeb Lookbooks Jason Schwartzman's Polaroid Looks for Band of Outsiders By Rachel | Published 2009-08-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jason-schwartzman-band-of-outsiders References: [thefashionisto](http://thefashionisto.com/blog/2009/08/band-of-outsiders-starring-jason-schwartzman/) & [bandofoutsiders](http://www.bandofoutsiders.com/) Jason Schwartzman is famous for his roles in [quirky movies](https://www.trendhunter.com/trends/stand-by-me), so it makes sense that when he models for [clothing designer](https://www.trendhunter.com/trends/asos-inspired-by) Band of Outsiders, the lookbook would be a quirky Polaroid collection. The Jason Schwartzman lookbook for Band of Outsiders has the actor posing in a variety of looks, but also covering his face with masks, books, and doors. The use of Polaroids in the lookbook is perfect too, as it seems as quirky a choice as having Jason Schwartzman be your [male model](https://www.trendhunter.com/trends/pour-homme-and-neighborhood). ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 45% | Activity: 5% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Quirky Lookbooks:** The use of quirky and unconventional elements in fashion lookbooks presents an opportunity for brands to capture attention and differentiate themselves. - **Polaroid Photography:** The resurgence of Polaroid photography in lookbooks and fashion campaigns offers a nostalgic and unique visual aesthetic that can resonate with consumers seeking authenticity. - **Celebrity Brand Collaborations:** Collaborating with celebrities to feature in fashion lookbooks provides brands with an opportunity to leverage the star power and reach of celebrities to enhance their brand image and attract consumers. ### Who This Affects Most - **Fashion:** The fashion industry can explore innovative ways to create lookbooks that incorporate unconventional elements like masks and books, capturing consumers' attention and driving engagement. - **Photography:** The photography industry can tap into the growing demand for Polaroid photography by offering specialized services or products that cater to the unique aesthetic and nostalgia of the medium. - **Marketing and Advertising:** Marketing and advertising agencies can assist brands in creating celebrity collaborations for lookbooks, leveraging the influence and popularity of celebrities to generate buzz, reach new audiences, and increase brand awareness. ## Related on Trend Hunter - [Singer-Collaborative Fashion Capsules](https://www.trendhunter.com/trends/joe-jonas-and-scotch-soda.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Filmmaker-Inspired Pop-Ups](https://www.trendhunter.com/trends/wes-anderson-aesthetics.md) - [Cinematic Thriller-Inspired Runways](https://www.trendhunter.com/trends/jw-anderson-fw-2024.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Second Leather Design Campaigns](https://www.trendhunter.com/trends/100-years-of-meisterstck.md) - [Singer-Led Fashion Campaigns](https://www.trendhunter.com/trends/pour-homme-and-neighborhood.md) - [Luxury Hotel Fashion Capsules](https://www.trendhunter.com/trends/the-ritzcarlton-and-late-checkout.md)