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# Herb-Infused Booze
Jasmin Cognac Picks Up Where Tea Leaves Off

By Robyn Currie | Published 2010-01-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/jasmin-cognac
References: [luxist](http://www.luxist.com/2010/01/07/jasmine-cognac-because-tea-is-for-the-rabble/)

I know when I am hitting the bottle the main thing that I ponder is how many [flavored cognacs](https://www.trendhunter.com/trends/diistil) there are. I know we are all surprised to find out that there are not many. But the Jasmin Cognac by Jacques Cardin Cognac makes up for it.

Infused with distilled [jasmin essence](https://www.trendhunter.com/trends/gelsomino-a-freddo) at the end of the blending process, the Jasmin Cognac certainly would make a [delicious cocktail](https://www.trendhunter.com/trends/sazerac-house-of-cocktails). Heck, I would have that bad boy straight up. This is the taste of the new generation.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 2% | Activity: 49% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Herb-infused Booze:** More alcohol brands experimenting with infusing exotic herbs

### Where This Applies

- **Alcohol Industry:** Opportunity for alcohol brands to create new herb-infused products, targeting younger consumers

## Related on Trend Hunter

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- [Alcohol-Free Functional Cocktails](https://www.trendhunter.com/trends/alcohol-free-functional-cocktail.md)
