# Immunity Boosting Digestive Supplements Jarrow Formulas Immune Booster Has a Multipurpose Recipe By Michael Hemsworth | Published 2022-12-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jarrow-formulas-immune-booster References: [drugstorenews](https://drugstorenews.com/jarrow-formulas-immune-booster-targets-immune-digestive-health) & [jarrow](https://jarrow.com)  The [Jarrow Formulas](https://www.trendhunter.com/trends/probiotic-gummies) Immune Booster supplement is a product for consumers to incorporate into their daily routine to support good overall immunity as well as digestive health. The supplement is formulated with the probiotic [PreforPro](https://www.trendhunter.com/trends/melty-stix) that is meant to balance out the gut microbiota by harnessing the power of [probiotic bacteria](https://www.trendhunter.com/trends/solaray-mycrobiome-complete). The probiotic will provide submicroscopic bundles of RND and DNA along with a protein shell found in fermented foods, seaweed, soil and the human body. The product features an orange flavor and only needs to be added to a glass of water to be enjoy. Chief Marketing Officer Hanan Wajih spoke on the Jarrow Formulas Immune Booster supplement saying, "Science has clearly demonstrated that 70% of the immune system is housed in the gut, so we knew in developing Immune Booster, we wanted to focus on the microbiome as the immunity power center." ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 40% | Activity: 70% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Probiotic Supplements:** The rise in popularity for immunity-boosting supplements with probiotic strains presents an opportunity for the supplement industry to innovate new products that focus on specific health concerns. - **Microbiome-focused Products:** The attention on the microbiome's role in overall health and immunity creates opportunity for industries such as food and beverage, skincare, and household products to incorporate microbiome-focused formulations into their products. - **Functional Beverages:** With the convenience of drinkable supplements, there is potential for functional beverage companies to create new products with immunity-boosting ingredients such as probiotics. ### Industries Being Reshaped - **Supplement Industry:** With the growing demand for immunity-boosting supplements, the supplement industry can innovate products with unique strains and targeted health benefits. - **Food and Beverage Industry:** The attention on the microbiome's role in overall health presents an opportunity for the food and beverage industry to incorporate microbiome-focused formulations into their products, such as probiotic-rich foods and drinks. - **Wellness and Health Industry:** The growing focus on immunity and gut health creates opportunities for the wellness and health industry to create integrative approaches, including fitness and nutrition programs, and supplements with specific health benefits. ## Related on Trend Hunter - [Science-Backed Probiotic Gummies](https://www.trendhunter.com/trends/probiotic-gummies.md) - [Tasty Probiotic Gummy Supplements](https://www.trendhunter.com/trends/probiotic-gummy.md) - [Probiotic-Rich Immunity Supplement Drinks](https://www.trendhunter.com/trends/goodbelly-immune-support.md) - [Gut Health Strengthening Supplements](https://www.trendhunter.com/trends/smart-solutions-gutsmart.md) - [Immunobiotic Beverages](https://www.trendhunter.com/trends/inner-immune-by-nouri.md) - [Immunity Boosting Collagen Supplements](https://www.trendhunter.com/trends/bulletproof-immune-defense-collagen-protein.md) - [Ready-to-Mix Liquid Supplements](https://www.trendhunter.com/trends/liquid-supplement-beverage-enhancer.md) - [Rejuvenating Microbiome-Supporting Supplements](https://www.trendhunter.com/trends/microbiome-rejuvenate.md) - [Travel-Friendly Immunity-Focused Supplements](https://www.trendhunter.com/trends/immunity-drink-mix.md)