# Japanese Zodiac Sneakers Erik Kriek Helps Onitsuka Tiger Turn 60 With Horoscope Footwear By Rafael Srur Guarilha | Published 2009-02-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/japanese-zodiac-erik-kriek-x-onitsuka-tiger-60-years-anniversary References: [freshngood](http://www.freshngood.com/?p=2384) & [onitsukatiger.it](http://www.onitsukatiger.it/en-uk#/en-uk/home/) Celebrating the 60th anniversary of the Japanese brand [Onitsuka Tiger](https://www.trendhunter.com/trends/onitsuka-tiger-1), Dutch artist Erik Kriek designed [Japanese zodiac-themed sneakers](https://www.trendhunter.com/trends/year-of-the-snake-sneakers) for Spring/Summer 2009. The limited collection with an ironic twist reinterprets the [rabbit, dragon and serpent signs](https://www.trendhunter.com/trends/dior-x-kaws). In the Japanese zodiac, animals signify one of 12 years, not months like in Western astrology. A person born in any given year is said to inherit some of the key traits of that year's animal. The Onitsuka Tiger website allows you to find out your Japanese zodiac year and element. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 32% | Activity: 56% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Zodiac-themed Fashion:** Opportunity to create zodiac-themed fashion collections inspired by different cultures and traditions. - **Personalized Products:** Disruptive innovation opportunity to offer personalized products based on individual zodiac signs and traits. - **Cultural Collaborations:** Trend towards collaborations between artists and brands to create culturally inspired fashion collections. ### Sectors Adopting This - **Fashion:** Fashion industry can explore incorporating zodiac themes and personalization into their collections. - **Astrology:** Opportunity for the astrology industry to offer zodiac-themed merchandise and personalized horoscopes. - **Art and Design:** Collaborations between artists and brands offer disruptive innovation opportunities in the art and design industry. ## Related on Trend Hunter - [Anime-Inspired Retro Apparel](https://www.trendhunter.com/trends/onitsuka-tiger-1.md) - [Celebratory Dragon-Inspired Sneakers](https://www.trendhunter.com/trends/year-of-the-dragon1.md) - [Anniversary-Honoring Bright Hotels](https://www.trendhunter.com/trends/htel-onitsuka-tiger.md) - [Festive Lunar New Year Sneakers](https://www.trendhunter.com/trends/skechers-street-uno-year-of-the-dragon.md) - [Lunar Zodiac-Inspired Jewelry Charms](https://www.trendhunter.com/trends/zodiac-charms.md) - [Snake-Honoring Whimsical Sneakers](https://www.trendhunter.com/trends/air-jordan-11-low.md) - [Minimalist New Year Sneakers](https://www.trendhunter.com/trends/on-year-of-the-snake-cloudtilt.md) - [Scale Texture Lifestyle Sneakers](https://www.trendhunter.com/trends/year-of-the-snake.md) - [Premium Craftsmanship Sneakers](https://www.trendhunter.com/trends/mexico-66-deluxe.md)