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# Quirky Baggage Carousel Art
This Japanese Airport Celebrates Culture with Art at Baggage Claim

By Laura McQuarrie | Published 2013-08-23 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/japanese-airport
References: [designtaxi](http://designtaxi.com/news/360105/Adorable-Advertisements-Roll-Down-Baggage-Conveyor-Belts-In-Japanese-Airports/) & [en.rocketnews24](http://en.rocketnews24.com/2013/08/19/airport-art-local-airports-having-fun-with-baggage-carousels/)

The 'Tottori Prefecture' is one Japanese airport that has come up with some clever boredom-busters to entertain people who are waiting to pick up their bags at baggage claim.

It is quite reasonable to expect to see suitcase after suitcase circling the [baggage carousel](https://www.trendhunter.com/trends/warburtons-baked-baggage), but to break up the monotony of this, the Tottori Prefecture Airport is sending [mascots, sculpted pieces of sushi](https://www.trendhunter.com/trends/looks-delicious) and other odd characters down the conveyers. The eclectic mix of fruit, personified foods and sea creatures also includes a message written in Japanese.

These are a great way to give newcomers a taste of Japanese culture and celebrate people returning home. As well, the delicious sushi dishes will definitely tempt hungry travellers to seek out some of this local cuisine as soon as they leave the [airports](https://www.trendhunter.com/trends/immersive-aperol-experiences).

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 42% | Activity: 39% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Baggage Carousel Entertainment:** Using unconventional art and characters on baggage carousels to entertain and engage travelers at airports.
- **Cultural Airport Experiences:** Incorporating local culture and traditions into the airport experience to give travelers a sense of place and celebration.
- **Food-themed Art Installations:** Using food-themed sculptures and displays at airports to showcase local cuisine and entice visitors to try regional delicacies.

### Industries Being Reshaped

- **Travel and Tourism:** Opportunity to enhance the airport experience through creative and cultural offerings, attracting more tourists and increasing visitor satisfaction.
- **Art and Design:** Opportunity for artists and designers to collaborate with airports to create unique and entertaining installations that engage travelers.
- **Food and Hospitality:** Opportunity for restaurants and food vendors to partner with airports to promote local cuisine through food-themed installations and experiences.

## Related on Trend Hunter

- [Travel-Themed Fractured Mirrors](https://www.trendhunter.com/trends/baggage-claim-mirrors.md)
- [Reimagined Artwork-Based Travel Campaigns](https://www.trendhunter.com/trends/the-art-of-travel.md)
- [Flavor-Filled Airport Pop-Ups](https://www.trendhunter.com/trends/hichew-getaway-mix-layover.md)
- [Large-Scale Airport Installations](https://www.trendhunter.com/trends/airport-installations.md)
- [Cheeky Luggage Tags](https://www.trendhunter.com/trends/playful-luggage-tags.md)
- [Colorful Functional Luggage Designs](https://www.trendhunter.com/trends/monos-1.md)
- [Airport-Based Retro Art Installations](https://www.trendhunter.com/trends/twilight-of-the-warriors-walled-in.md)
- [Stationery-Themed Hotel Rooms](https://www.trendhunter.com/trends/villa-fontaine-haneda-airport.md)
- [Airport Dining Events](https://www.trendhunter.com/trends/airport-dining.md)
