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# Minimal Sustainable Lifestyle Footwear
adidas Gives the Iconic Stan Smiths a Japan SMU Design

By Amy Duong | Published 2022-06-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/japan-smu
References: [hypebeast](https://hypebeast.com/2022/6/adidas-originals-stan-smith-japan-smu-release-info) & [mita-sneakers.co.jp](https://www.mita-sneakers.co.jp/products/hp5510)

[adidas](https://www.trendhunter.com/trends/stan-smith-freizeit) introduces a new design update that takes the form of its signature [Stan Smith sneaker](https://www.trendhunter.com/trends/clot-stan-smith-beaded) model as the base, revealing the brand new JAPAN SMU update. The shoe takes on a sustainable mindset this time around as it was originally introduced in 1965 as the first-ever leather tennis shoe.

The latest design spotlights the usual [minimal aesthetic](https://www.trendhunter.com/trends/fa-stan-smith) on top of the eco-friendly approach. It has the three stripes found on the lateral side of the shoe and smooth faux-leather materials in white that makes up the upper. Cream tonal heel tabs can also be seen with an etched signature of Stan Smith's with a portrait of the American tennis athlete embossed on the tongue tab.

Image Credit: adidas

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 64% | Activity: 38% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Sustainable Footwear Design:** Opportunities for innovative design-focused businesses with a focus on eco-conscious sustainable materials for footwear.
- **Retro Sneaker Design:** Opportunities for businesses focusing on retro sneaker designs and revamping classic styles with contemporary twists.
- **Minimalist Fashion Design:** Opportunities for businesses to create contemporary fashion designs that are functionally minimalist in their aesthetic.

### Where This Applies

- **Sustainable Fashion Retail:** Disruptive opportunities for retailers that specialize in sustainable fashion and eco-conscious design.
- **Athletic Footwear Industry:** Opportunities for disruptive innovation in the athletic footwear industry by investigating materials and designs that prioritize sustainability.
- **Leather Goods Industry:** Opportunities for the leather goods industry to consider eco-conscious and sustainable materials and practices in their products and processes.

## Related on Trend Hunter

- [Sophisticated Monotonal Footwear](https://www.trendhunter.com/trends/stan-smith-freizeit.md)
- [90s-Inspired Bulky Skateboard Sneakers](https://www.trendhunter.com/trends/stan-smith-xlg.md)
- [Sneaker-Converted Dress Shoes](https://www.trendhunter.com/trends/stan-smith-lux.md)
- [Archival Low-Sole Classic Sneakers](https://www.trendhunter.com/trends/country-japan.md)
- [Floral-Accented Textural Sneakers](https://www.trendhunter.com/trends/atmos-pink-and-adidas.md)
- [Minimal Chunky Classic Sneakers](https://www.trendhunter.com/trends/made-in-germany-superstar.md)
- [Minimal Collaborative Premium Footwear](https://www.trendhunter.com/trends/superstar-made-in-germany.md)
- [Detail-Forward Shoe Collabs](https://www.trendhunter.com/trends/clot-stan-smith-beaded.md)
- [Stealthy Monochromatic Collab Sneakers](https://www.trendhunter.com/trends/fa-stan-smith.md)
