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# Aristocratic Ball Gowns
January Jones' Emmy's 2010 Red Carpet Dress was Eye-Popping

By Vittoria Natarelli | Published 2010-09-01 | Celebs
Source: Trend Hunter, https://www.trendhunter.com/trends/january-jones-emmys-2010-red-carpet
References: [justjared.buzznet](http://justjared.buzznet.com/2010/08/29/january-jones-emmys-2010-red-carpet/)

January Jones' Emmy's 2010 Red Carpet gown was a [bright blue Versace Atelier dress](https://www.trendhunter.com/trends/mcqueen-holiday-2025) that the 'Mad Men' star saw in Italian Vogue. Paired with [Cartier jewels](https://www.trendhunter.com/trends/pomellatos-collezione-1967) and Miu Miu heels, Jones was a vision. Jones was nominated for Outstanding Actress in a Drama and presented an award to 'The Office' star John Krasinski.

This dress was a daring choice and brings back the excitement of the red carpet. January Jones' Emmy's 2010 Red Carpet gown was undeniably eye-popping wonderful.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 46% | Activity: 36% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs)

## Key Themes

### Why This Trend Is Growing

- **Red Carpet Gowns:** There is an opportunity for designers to create unique and eye-catching dresses for celebrities to stand out on the red carpet.
- **Fashion Industry Events:** Events such as award shows can serve as an influential platform for fashion designers and retailers to showcase their latest creations and boost their brand recognition.
- **Celebrity Fashion Influence:** Celebrities like January Jones have the ability to lead fashion trends and influence consumer's fashion choices.

### Industries Being Reshaped

- **Fashion and Design:** Opportunities exist for fashion designers in creating unique red carpet gowns that elevate the celebrity-wearing experience.
- **Entertainment Industry:** Entertainment events such as award shows can significantly impact the fashion industry and create opportunities for fashion designers and retailers alike.
- **Marketing and Advertising:** Marketing and advertising experts can use celebrities and their fashion choices to influence consumer perception towards specific brands.

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