# Fecal Fragrances Jammie Nicholas Creates Perfume from His Own Poop By Chalaine Mantha | Published 2011-03-11 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/jammie-nicholas References: [refinery29](http://www.refinery29.com/perfumier-creates-fragrance-out-of-his-own-poop) & [viceland](http://www.viceland.com/blogs/en/2011/03/09/when-life-gives-you-####-turn-it-into-perfume/) This just may be the grossest thing you’ve read about all day! Jammie Nicholas has created a perfume from his own feces and named it SURPLUS. He sells the bottled perfume for $80 each and has actually sold 25 out of the 85 he has produced. Jammie Nicholas states that the idea came about while he was reading a book by Dominique Laporte called The History Of Shit. VICE asks Jammie Nicholas if he had to spend a lot of time collecting his specimens to which Nicholas replies, “No, I didn’t need to get that much. It was pretty quick actually. It took me about a week to extract the ‘essential oils’ from the ‘various raw materials’.” I can’t even imagine what this [eau de toilette](https://www.trendhunter.com/trends/crazypills) smells like and I don’t think I want to find out--but if you're interested, I suggest checking out the gallery. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 36% | Activity: 82% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### Why This Trend Is Growing - **Bio-extraction:** There is a disruptive innovation opportunity in the bio-extraction industry to explore new ways of extracting essential oils from unconventional sources. - **Niche Fragrances:** The niche fragrance industry could benefit from disruptive innovation by pushing boundaries and exploring unconventional scents and ingredients. - **Eco-friendly Perfumes:** Disruptive innovation in the eco-friendly perfume industry could involve sustainable sourcing and manufacturing practices, utilizing unconventional natural materials. ### Industries Being Reshaped - **Fragrance:** There is a disruptive innovation opportunity in the fragrance industry to explore unconventional and provocative scents, appealing to niche markets and pushing creative boundaries. - **Cosmetics:** Disruptive innovation in the cosmetics industry could involve the development of unique and unconventional products, catering to niche and adventurous consumer preferences. - **Sustainable Products:** The sustainable products industry could benefit from disruptive innovation by exploring unconventional and eco-friendly materials, pushing boundaries in terms of product offerings. ## Related on Trend Hunter - [Playful Industrial Luxury Perfumes](https://www.trendhunter.com/trends/eau-de-industrie.md) - [Scented Toilet Drops](https://www.trendhunter.com/trends/dedcool-1.md) - [Bacon-Scented Fragrant Perfumes](https://www.trendhunter.com/trends/wright-n-100.md) - [Croissant-Scented Perfumes](https://www.trendhunter.com/trends/eau-de-croissant.md) - [Bakery-Scented Perfumes](https://www.trendhunter.com/trends/the-eau-de-croissant.md) - [Meaty Mouth-Watering Perfumes](https://www.trendhunter.com/trends/kfc-6.md) - [Relatable Genderless Fragrances](https://www.trendhunter.com/trends/noyz.md) - [Pizza-Inspired Fragrances](https://www.trendhunter.com/trends/slice-society.md) - [Rodent-Themed Fragrances](https://www.trendhunter.com/trends/beaver-maple-edition.md)