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# Star Wars Sand Art
Jamie Wardley Sends Environmental Messages via Sand

By Michael Hines | Published 2011-01-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/jamie-wardley
References: [odditycentral](http://www.odditycentral.com/pics/the-giant-sand-drawings-of-jamie-wardley.html) & [sandsculptureice](http://www.sandsculptureice.co.uk/sand_drawings.html)

Jamie Wardley is a British artist who has brought eco-activism to the beaches of Europe with his sand art. Jamie Wardley is the man behind Sand in Your Eye, a company that creates [works of art out of sand](https://www.trendhunter.com/trends/artificial-sand) and ice for environmentally friendly companies.

Jamie Wardley's works often take up massive sections of beach and require multiple teams working together to create. I can barely build a sand castle, which may be why I am so blown away by this epic sand art. Do yourself a favor and check out a few of Jamie Wardley's works in the gallery above. Sand will never look the same again.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 33% | Activity: 10% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Eco-art:** The trend towards eco-art will create opportunities for artists to spread messages of environmentalism.
- **Collaborative Art:** As more artists work collaboratively, businesses can be disrupted by artists whose talents compliment each other.
- **Multipurpose Art:** Multipurpose art, such as art created from sand and ice, will create opportunities for artists to create attention-grabbing works that create awareness for environmental issues.

### Industries Being Reshaped

- **Environmentalism:** Environmental companies can use eco-art as a tool to raise awareness and promote their brand.
- **Tourism:** Tourism industries can benefit from beach-side art installations that attract visitors to the area.
- **Event Planning:** Event planners can incorporate sand art into their events as a unique and memorable attraction.

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