# Rustic Outdoor Editorials The Jamie Summers for Lurve Magazine #5 Photo Shoot is Gorgeous By Souzan Michael | Published 2012-01-07 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/jamie-summers-for-lurve-magazine-5 References: [fashiongonerogue](http://fashiongonerogue.com/jamie-summers-fabien-kruszelnicki-lurve-5/) & [designscene.net](http://www.designscene.net/2012/01/jamie-summers-lurve-5.html) The [rustic, outdoorsy appeal](https://www.trendhunter.com/trends/rustic-retreat) of the Jamie Summers for Lurve Magazine #5 photo shoot is undeniable and truly perfect for the colder months. The editorial shoot for the magazine's winter issue was shot by photographer Fabien Kruszelnicki and styled by Nell Kalonji. The 18-year-old model looks gorgeous and well beyond her years in these serene captures. Wearing designs by some of the most renowned and respected design houses in the world, such as Jil Sander, Prada, Jean Paul Gaultier and Rochas, Summers is a stunning vision in [conservative, high-collared looks](https://www.trendhunter.com/trends/studio-nicholson-fw25). Decked out in mostly ivory pieces with [lots of patterns, textures](https://www.trendhunter.com/trends/jiyongkim-fw25) and accessories thrown into the mix in this flawlessly styled shoot, the Jamie Summers for Lurve Magazine #5 fashion editorial is not one to miss. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 31% | Activity: 29% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Rustic Outdoor Editorials:** Disruptive innovation opportunity: Creating a platform that connects outdoor brands with rustic-themed photo shoots to capitalize on the growing demand for nature-inspired fashion. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Developing sustainable and eco-friendly clothing lines that combine rustic aesthetics with high-end fashion brands. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md) - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Countryside-Inspired Natural Textile Capsules](https://www.trendhunter.com/trends/rustic-retreat.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md)