# Posh Playtime Editorials The Vogue Ukraine Jakov Baricic Photoshoot is Youthful and Chic By Jordy E | Published 2015-05-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/jakov-baricic References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2015/05/paula-marcina-by-jakov-baricic-for.html) & [vogue.ua](http://www.vogue.ua) The latest [Vogue](https://www.trendhunter.com/trends/nft-collection2) Ukraine Jakov Baricic photoshoot is now being displayed within the publication's May 2015 issue. In the production, Baricic shot model Paula Marcina who appeared much like a young school girl while standing on top of a classic swing set. Despite the youthful elements present in this Vogue Ukraine editorial, stylist Olga Yanul made the entire set appear sophisticated and womanly with an ivory blazer, a [metallic bomber jacket](https://www.trendhunter.com/trends/studio-nicholson-fw25) and [high rise lingerie](https://www.trendhunter.com/trends/zhilyova). Make up artist Sasa Jokovic and hairstylist Olga Yanul added their own distinctive touches with a thick blonde bob, defined eyebrows and dewy skin tones that let on pops of cream. With a light glow about her, Marcina stood out in each image. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 51% | Activity: 27% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Youthful Fashion Editorials:** Opportunity for fashion brands to create playful and sophisticated editorial campaigns targeting younger demographics. - **Chic Styling for School Girl Looks:** Opportunity for stylists and fashion designers to create sophisticated and womanly outfits inspired by school girl fashion. - **Distinctive Beauty Looks:** Opportunity for makeup artists and hairstylists to create unique and eye-catching beauty looks for editorial photoshoots. ### Industries Being Reshaped - **Fashion:** Fashion brands can capitalize on the trend of youthful fashion editorials to create new marketing campaigns and attract younger demographics. - **Styling:** Stylists and fashion designers can create new collections and outfits that fuse school girl fashion with chic and sophisticated elements. - **Beauty:** Makeup artists and hairstylists can offer their expertise in creating distinctive and eye-catching beauty looks for editorial photoshoots. ## Related on Trend Hunter - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md) - [Ukraine-Inspired Furniture Collections](https://www.trendhunter.com/trends/victoria-yakusha.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md)