# Traditional Sugar-Free Lozenges Jakemans Throat & Chest Lozenges Now Come in a New Format By Michael Hemsworth | Published 2022-12-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/jakemans-throat-chest References: [talkingretail](https://www.talkingretail.com/products-news/confectionery/historic-lozenge-brand-launches-sugar-free-version-16-12-2022/) & [jakemans.co](https://jakemans.co)  The [Jakemans](https://www.trendhunter.com/trends/jakemans-spiced-cola) Throat & Chest lozenges are being introduced in a new [sugar-free format](https://www.trendhunter.com/trends/sugarfree-hydration) to provide consumers of all kinds with a way to effectively soothe their symptoms when they're feeling unwell. The product is formulated with no sugar in the mix and boasts a recipe with no artificial ingredients, and is also [suitable for vegetarians](https://www.trendhunter.com/trends/mcdougalls-vegan-jelly) to enjoy. The soothing menthol ingredients help to open airways and deliver a comforting effect when experiencing cold symptoms. The lozenges are arriving in the UK where a 50-gram bag is priced at £1.29. Brand Manager Elizabeth Hughes-Gapper spoke on the new Jakemans Throat & Chest lozenges saying, "It is important we offer our customers a variety of flavours and we are absolutely thrilled we are absolutely thrilled to be launching our most-loved flavour Throat & Chest in sugar-free.” ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 27% | Activity: 27% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Sugar-free Lozenges:** Businesses can focus on developing new sugar-free lozenges to cater to health-conscious consumers. - **Natural Ingredients:** Companies can aim at introducing products with organic and natural ingredients to meet the growing demand of health-conscious consumers. - **Vegetarian-friendly Products:** Companies can market products as vegetarian-friendly as the number of people adopting plant-based diets continues to grow. ### Where This Applies - **Pharmaceutical:** The pharmaceutical industry can look into producing more sugar-free medication and supplements to cater to consumers who want to avoid sugar. - **Food and Beverage:** The food and beverage industry can incorporate natural ingredients such as herbs and spices into their products to meet the increasing demand for healthy options. - **Health and Wellness:** The health and wellness industry can focus on creating more vegetarian-friendly products and marketing them to cater to the growing number of people adopting plant-based diets. ## Related on Trend Hunter - [Soothing Spiced Cola Lozenges](https://www.trendhunter.com/trends/jakemans-spiced-cola.md) - [Autumnal Menthol Lozenges](https://www.trendhunter.com/trends/jakemans-blood-orange-winter-spice.md) - [Free-From Throat Lozenges](https://www.trendhunter.com/trends/beekeepers-natural.md) - [Health-Minded Sugar-Free Candy Ranges](https://www.trendhunter.com/trends/stockleys-sugarfree-candies.md) - [Clean Organic Lozenges](https://www.trendhunter.com/trends/sootheez.md) - [Reduced Sugar Gummy Candies](https://www.trendhunter.com/trends/rowntrees-gummies.md) - [Sugar-Dusted Soft Chews](https://www.trendhunter.com/trends/chewits.md) - [Reduced Sugar Candy Products](https://www.trendhunter.com/trends/maynards-bassetts-juicies.md) - [No-Added-Sugar Candy Drops](https://www.trendhunter.com/trends/vimto-zero-fruit-drops.md)