<!-- canonical: https://www.trendhunter.com/trends/jaguar-mark-2 -->
<!-- robots: noindex -->

# Bespoke Classic Cars
The Updated Jaguar Mark 2 Brings a Classic Car Into the 21st Century

By Rahul Kalvapalle | Published 2014-09-03 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/jaguar-mark-2
References: [gizmag](http://www.gizmag.com/jaguar-mark-2-update/33582/) & [classic-motor-cars](http://www.classic-motor-cars.co.uk/mark-2-callum-unveiled/?show=gallery)

The [Jaguar](https://www.trendhunter.com/trends/jaguar-etype) Mark 2 has without a doubt become one of the most memorable [Jaguars](https://www.trendhunter.com/trends/highend-guitar) of all time ever since its introduction in 1959; now, the venerable old car has received a new lease of life thanks to a collaboration between Jaguar designer Ian Callum and Classic Motor Cars Limited, who have produced a [21st century iteration of the classic](https://www.trendhunter.com/trends/r17-restomod) Mark 2.

This one-off Jaguar Mark 2 was built for Callum's personal use; it was unveiled by Jaguar test driver Norman Dewis. The vehicle is said to bring together the main features of the original car with updated interior features and 21st century-worthy style and performance tweaks.

The vehicle obviously has more punch than its predecessors, with a 4.3-liter engine hooked up to a five-speed manual gearbox. It has a new independent rear suspension, a bespoke power-assisted rack and a variety of other unique features.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 30% | Activity: 6% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Redefining Classic Cars:** The collaboration between Jaguar and Classic Motor Cars Limited demonstrates the potential for updating and modernizing classic car designs.
- **Personalized Automotive Design:** The creation of a one-off Jaguar Mark 2 for Ian Callum highlights the demand for customized and unique vehicles.
- **Combining Tradition and Innovation:** The updated Jaguar Mark 2 showcases the opportunity to blend traditional design elements with modern technologies and features.

### Where This Applies

- **Automotive Manufacturing:** The automotive manufacturing industry could explore opportunities to revive and update classic car models with modern technology and design.
- **Automotive Design:** There is potential for automotive design firms to offer personalized and customized designs for classic car enthusiasts.
- **Automotive Technology:** Advancements in automotive technology could be applied to classic cars to enhance their performance and functionality without compromising their classic charm.

## Related on Trend Hunter

- [Bespoke Modern Autos](https://www.trendhunter.com/trends/jaguar-etype.md)
- [Revived Classic Vintage Cars](https://www.trendhunter.com/trends/car-zero.md)
- [Reimagined Retro Race Cars](https://www.trendhunter.com/trends/plus-8-gtr.md)
- [Reimagined Vintage Off Roader](https://www.trendhunter.com/trends/land-rover-series-2.md)
- [Les Mans-Celebrating Retro Racers](https://www.trendhunter.com/trends/plus-four-lm62.md)
- [Exclusive Gold-Accented Minis](https://www.trendhunter.com/trends/mini-remastered.md)
- [1930s-Inspired Hand-Built Automobiles](https://www.trendhunter.com/trends/iconic-auto-sports.md)
- [Juxtaposing Powerful Sportscars](https://www.trendhunter.com/trends/supersport.md)
- [Inaugural Custom Mustang Ranges](https://www.trendhunter.com/trends/custom-mustang.md)
