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# Rock Royalty Reditorials
Mick and Jerry's Model Daughter in 'Jagger's Edge' for Vogue UK

By Marissa Liu | Published 2009-10-08 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/jaggers-edge-for-vogue-uk
References: [picsandmodels.blogspot](http://picsandmodels.blogspot.com/2009/10/georgia-may-jagger-vogue-uk-november.html) & [vogue](http://www.vogue.co.uk/)

Celebrity spawn and model Georgia May Jagger gets colourful in the editorial ‘Jagger's Edge’ for [Vogue UK](https://www.trendhunter.com/trends/no-rules-club). Iconic fashion photographer Mario Testino was behind the lens for this vibrant, recession-conscious shoot that appears in the November 2009 edition of the British magazine.

Fashion editor Lucinda Chambers was charged with styling ‘Jagger's Edge’ for Vogue UK picking eye-popping outfits from affordable store such as [Urban Outfitters](https://www.trendhunter.com/trends/hello-kitty-monchhichi), Miss Selfridge, Topshop, [Mango](https://www.trendhunter.com/trends/victoria-beckham-2), and Dorothy Perkins. Jagger also appears on the cover of the magazine with the title, “Fashion’s New Bombshell.” Looks like daddy’s little girl is picking up where mommy left off.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 69% | Activity: 62% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Recession-proof Fashion:** Opportunity for affordable and stylish clothing lines amidst economic downturns.
- **Celebrity-inspired Fashion:** Potential for collaborations with celebrities and their children to promote affordable fashion lines.
- **Colorful Editorials:** Opportunity to add a burst of color and vibrancy to fashion editorials for increased engagement with audiences.

### Sectors Adopting This

- **Fashion:** An opportunity for affordable fashion lines to increase their sales and collaborations with celebrities.
- **Photography:** Fashion photographers can experiment with more colorful and vibrant editorials to stand out in the industry.
- **Magazine Publishing:** The use of celebrities in editorials is a smart way to drive sales and engagement for magazine publishers.

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