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# Water-Based Fragrances
Dior Beauty's New J’Adore Parfum D’Eau is Alcohol-Free and Water-Based

By Katherine Pendrill | Published 2022-08-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/jadore-parfum-deau
References: [hypebae](https://hypebae.com/2022/8/dior-beauty-water-based-j-adore-parfum-d-eau-charlize-theron-campaign-release-price-info)

[Dior](https://www.trendhunter.com/trends/dior-bonne-toile) Beauty is making waves by announcing the launch of its first-ever [water-based, alcohol-free fragrance](https://www.trendhunter.com/trends/acqua-scent), J’Adore Parfum D’Eau.

Most perfume contains alcohol, which makes Dior's new announcement a major game-changer for the beauty industry. The new J’Adore Parfum D’Eau fragrance was made from an ingenious formula, which was formulated through a patented nano-emulsion process. The basic idea is that a [high concentration of floral oils](https://www.trendhunter.com/trends/cult-gaia-eau-de-parfum) is integrated with water under high pressure. The result is a non-sticky, enduring perfume with scents of flowers like orange blossom, sambac jasmine, Damascena rose, and magnolia. These flowers are all sourced through Dior’s “Beauty As a Legacy” sustainability program, adding another layer of consciousness to the new fragrance.

J’Adore Parfum D’Eau is available now and can be purchased from Dior's website.

Image Credit: Dior Beauty

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 84% | Activity: 96% | Freshness: 12%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Alcohol-free Fragrances:** Water-based, alcohol-free fragrances are a game-changer in the beauty industry and could disrupt traditional perfume production processes.
- **Sustainable Scents:** The use of sustainably sourced floral oils in the creation of water-based fragrances presents new opportunities for brands to promote their commitment to sustainability and environmental consciousness.
- **Nano-emulsion Technology:** The use of patented nano-emulsion technology to create water-based fragrances could lead to further innovations in the formulation and production of perfumes and other personal care products.

### Sectors Adopting This

- **Fragrance Industry:** The introduction of water-based, alcohol-free fragrances could disrupt the traditional perfume industry and force brands to consider new formulation methods and materials.
- **Sustainable Beauty Industry:** Brands that prioritize sustainability and environmentally friendly practices could benefit from incorporating sustainably sourced floral oils into their fragrance formulations and promoting these practices in their marketing.
- **Nano-technology Industry:** The use of nano-emulsion technology in creating water-based fragrances could lead to innovations in product formulation and new applications in personal care and other industries.

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